Hi, I'm Kieana Hazard, a Marketing Operations Manager with over four years of experience leading marketing systems and processes, especially within the CRM domain. I specialize in executing HubSpot campaigns, maintaining data integrity, and driving strategic marketing operations that improve pipeline quality and foster cross-team alignment. I thrive on collaborating with different teams and partners to create targeted campaigns and enhance marketing performance. I'm passionate about leveraging data and automation to make smarter marketing decisions and drive growth.

Hi, I'm Kieana Hazard, a Marketing Operations Manager with over four years of experience leading marketing systems and processes, especially within the CRM domain. I specialize in executing HubSpot campaigns, maintaining data integrity, and driving strategic marketing operations that improve pipeline quality and foster cross-team alignment. I thrive on collaborating with different teams and partners to create targeted campaigns and enhance marketing performance. I'm passionate about leveraging data and automation to make smarter marketing decisions and drive growth.

Available to hire

Hi, I’m Kieana Hazard, a Marketing Operations Manager with over four years of experience leading marketing systems and processes, especially within the CRM domain. I specialize in executing HubSpot campaigns, maintaining data integrity, and driving strategic marketing operations that improve pipeline quality and foster cross-team alignment.

I thrive on collaborating with different teams and partners to create targeted campaigns and enhance marketing performance. I’m passionate about leveraging data and automation to make smarter marketing decisions and drive growth.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Event Marketing Coordinator at Scholastic Inc
June 30, 2025 - July 22, 2025
Managed logistics and material distribution for over 200+ school book fairs across multiple regions. Strengthened vendor partnerships and ensured 100% on-time delivery of promotional assets. Partnered with creative teams to produce event marketing collateral, increasing click-through rates by 18%. Designed and executed a targeted re-engagement strategy that led to a 15% YoY increase in repeat school partnerships. Led efforts in marketing data integrity and revenue reporting, ensuring alignment and effective decision-making for sustainable growth.
Client Account Executive at Lumen Technologies
July 1, 2023 - July 22, 2025
Directed client onboarding and communication across $500K+ enterprise accounts, improving onboarding speed by 22%. Designed client-specific CRM dashboards and sales decks to enhance engagement and track pipeline stages. Spearheaded CRM automation projects that reduced manual reporting by 20 hours/month. Collaborated with RevOps and Marketing to develop cross-sell strategies that boosted client retention and drove a 12% increase in client spend.
Product Coordination Assistant at David’s Bridal
January 1, 2022 - July 22, 2025
Scheduled and coordinated 120+ weekly bridal appointments and regional event promotions. Oversaw project milestones for over 100+ custom orders, delivering a 98% on-time fulfillment rate. Analyzed customer experience data and tracked KPIs, increasing appointment-to-purchase conversions by 12%. Managed campaign building and execution in HubSpot, focusing on campaign operations for improved marketing performance.
Event Marketing Coordinator at Scholastic Inc
June 30, 2025 - August 1, 2025
Managed logistics and material distribution for over 200+ school book fairs across multiple regions. Strengthened vendor partnerships and ensured 100% on-time delivery of promotional assets. Partnered with creative teams to produce event marketing collateral, increasing click-through rates by 18%. Designed and executed a targeted re-engagement strategy that led to a 15% YoY increase in repeat school partnerships. Led efforts in marketing data integrity and revenue reporting, ensuring alignment and effective decision-making for sustainable growth.
Client Account Executive at Lumen Technologies
July 31, 2023 - August 1, 2025
Directed client onboarding and communication across $500K+ enterprise accounts, improving onboarding speed by 22%. Designed client-specific CRM dashboards and sales decks to enhance engagement and track pipeline stages. Spearheaded CRM automation projects that reduced manual reporting by 20 hours/month. Collaborated with RevOps and Marketing to develop cross-sell strategies that boosted client retention and drove a 12% increase in client spend.
Product Coordination Assistant at David’s Bridal
January 31, 2022 - August 1, 2025
Scheduled and coordinated 120+ weekly bridal appointments and regional event promotions. Oversaw project milestones for over 100+ custom orders, delivering a 98% on-time fulfillment rate. Analyzed customer experience data and tracked KPIs, increasing appointment-to-purchase conversions by 12%. Managed campaign building and execution in HubSpot, focusing on campaign operations for improved marketing performance.

Education

High School Diploma at Aurora, CO
January 1, 2022 - May 1, 2022
High School Diploma at Aurora, CO
January 1, 2022 - May 31, 2022

Qualifications

Inbound Marketing Certification
January 1, 2023 - January 31, 2023
Certified Associate in Project Management (CAPM)
January 1, 2024 - January 31, 2024
Inbound Marketing Certification
January 1, 2023 - January 31, 2023
Certified Associate in Project Management (CAPM)
January 1, 2024 - January 31, 2024

Industry Experience

Education, Telecommunications, Retail, Professional Services, Software & Internet