Kobestarr

Twine RecommendsProAvailable to hire

I’m Kobi Omenaka, a highly experienced Digital Marketing and Content Marketing expert with a deep background in driving growth and engagement across multiple sectors.

About

I’m Kobi Omenaka, a highly experienced Digital Marketing and Content Marketing expert with a deep background in driving growth and engagement across multiple sectors. My expertise covers digital strategy, SEO, and content creation, complemented by a strong track record as a podcast producer. I leverage a data-driven approach combined with creative strategies to deliver exceptional results for my clients.

Employment and Project Experience

Freelance Digital Marketing and Content Consultant
Various Clients
January 2025 - Present
Providing bespoke digital marketing solutions, including SEO, content strategy, and growth initiatives for a diverse range of clients. Focused on delivering tailored strategies that drive measurable results and enhance online presence.

Head of Growth
Thallo
February 2023 - December 2024
Developed and implemented a comprehensive growth strategy for a blockchain-based climate solutions company, significantly increasing website traffic and market reach. Enhanced the sales pipeline, leading to notable increases in client acquisition and revenue.

Senior Growth Marketer and Campaign Manager (Contract)
Amazon
October 2022 - February 2023
Built and optimised growth engines for recruitment campaigns, improving efficiency across digital and offline channels. Led the development of testing processes and campaign strategies to align with business objectives.

Senior PPC Lead (Contract)
Party Casino / Party Poker / ENTAIN
February 2022 - October 2022
Managed PPC campaigns for a leading global gaming company, optimising budgets and launching new products into critical markets. Achieved significant user growth and ROI improvements through strategic agency management and campaign execution.

Head of Growth
Proxymity
May 2018 - February 2022
Drove demand generation for a digital investor communications platform, leveraging SEO and content marketing strategies to secure investment and scale operations. Developed press relationships and marketing collateral to support business growth.

Podcast Host and Producer
Various Clients
Ongoing
Produced and hosted high-ranking podcasts, including branded shows for Proctor and Gamble and The Guardian. Utilised storytelling and industry expertise to engage audiences and enhance brand presence.

Languages

  • EnglishFluent
  • NorwegianAdvanced
  • PortugueseIntermediate

Industry experience

  • Energy & Utilities
  • Software & Internet
  • Gaming
  • Media & Entertainment
  • Non-Profit Organization

Projects · 3

Website for notable personality Twiggy.

This was built in WordPress and will be used to better inform her fans about activities, especially as she launches her documentary and adds more podcast episodes.

You can see the website here: [Twiggy Website](https://www.twine.net/signin

  • Web Designer
  • Web Developer

I created and produced Twiggy’s (The 60’s Fashion Icon) Podcast “Tea With Twiggy”. This led directly to her getting a documentary about her life!

Here is a conversation with Twiggy and Hollywood Actor Luke Evans

#Podcast #PodcastProducer #podcaster

  • Podcast Producer

Increased weekly leads from 1 to 20, driving consistent client wins from zero baseline.
Optimised website through technical SEO and conversion rate improvements, significantly boosting inbound leads.
Implemented and managed HubSpot CRM and marketing automation tools, streamlining client acquisition.
Established a webinar series to enhance brand visibility and thought leadership for biodiversity, Nature intelligence TNFD and CSRD.
Designed and executed LinkedIn organic and paid strategies, leveraging features like articles, newsletters, and events.
Launched and optimised paid Google Ads campaigns, driving high-quality B2B traffic.

Work experience· 7 roles

Fractional Digital Marketing Consultant · Natcap ResearchMay 2024 – Jan 2025 · 9 mos

Nature-tech company integrating biodiversity and nature intelligence into business. Grew weekly leads from 1 to 20 from a zero baseline. Rebuilt the site with technical SEO and CRO. Implemented HubSpot CRM and automation. Launched a webinar series for TNFD and CSRD thought leadership, plus LinkedIn organic and paid and Google Ads driving high-quality B2B traffic.

Digital Marketing Contractor · Gold StandardJan 2024 – Dec 2024 · 1 yr

The leading standards body for climate and development projects. Ran Google Ads at an average CPC of $1.16, lifting site traffic by 30 percent. Grew social engagement 25 percent across LinkedIn and X. Fixed SEO reporting for consistent organic growth and built blog production SOPs. Developed LinkedIn ads driving B2B traffic to the Carbon Credit Marketplace.

Head of Growth · ThalloFeb 2023 – Jan 2024 · 1 yr

Blockchain-based marketplace for voluntary carbon credits. Tripled website traffic and doubled domain authority in a year. Grew client acquisition 10x through a revamped sales pipeline and lead generation. Designed B2B content marketing and integrated Web3 to raise engagement.

Senior Growth Marketer · AmazonOct 2022 – Feb 2023 · 5 mos
Senior PPC Lead · Entain/Party PokerFeb 2022 – Oct 2022 · 9 mos
Head of Growth · Citi / Proxymity (Citi spinout)May 2018 – Feb 2022 · 3 yrs 10 mos
Founder & Digital Marketing Consultant · Kobestarr DigitalMay 2016 – Present · 10 yrs 7 mos

Education

Master of Arts · Univeristy of Salford2012

Social Media

Master of Engineering · University of Sheffield2003

Chemical and Process Engineering With Environmental Biotechnology

Testimonials · 5.0 from 2 reviews

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