Sendsile – Cross-Border E-commerce Platform | Product Design

Sendsile – Cross-Border E-commerce Platform

Sendsile is a cross-border e-commerce platform that allows people living abroad to purchase groceries and other services for their families and loved ones back home.

My Role: Product Designer

I worked on designing the customer experience, from onboarding and exploring available products to placing orders and completing checkout.

The goal was to make the ordering process easier for customers who were shopping from another country and needed a reliable way to purchase items for people back home.

I designed the onboarding experience, customer dashboard, product selection and checkout flows. I also worked on simplifying the ordering process, making it easier for customers to find what they needed, review their orders and complete payments.

Working with the product and engineering teams, I refined the user journeys and prepared the designs for implementation.

Results

• Checkout completion increased by 85% during my involvement.
• The platform recorded over 50,000 users and 10,000 orders within its first three months.
• Generated over ₦50 million in revenue within the first three months.
• Recorded repeat purchases and returning customers.

What I worked on: Product design, UX research, user flows, information architecture, wireframing, UI design, interactive prototyping, checkout optimisation, and developer handoff.

Full portfolio: https://www.twine.net/signin