Kay Hori

Redesigned the email visuals for a US-based cornhole brand. Using Figma, I developed a cohesive design direction that blends premium Americana aesthetics with a bold, outdoor-driven lifestyle feel. Design Approach: I focused on typography, hierarchy, and spacing to transform promotional emails into strong, visually intentional brand moments. The goal was to reflect the confidence and craftsmanship of the product while keeping messaging clear and conversion-focused. Every element was designed to reinforce trust, elevate perceived value, and resonate with a mature, quality-driven male audience.

• Graphic Designer
• Marketer

Redesigned the email and popup visuals for an Australian brand. Using Figma, I developed a cohesive design direction that blends high-end boutique aesthetics with the warmth of a "personal letter" from the founder. Design Approach: I focused on typography and layout to transform marketing emails into intimate, readable messages. By aligning the website popups with this aesthetic, I ensured a seamless visual flow from lead capture to the inbox. Every element was designed to build brand familiarity, balancing modern minimalism with an approachable, "local boutique" feel.

• Graphic Designer
• Marketer

Redesigned email visuals for a European oral care eCommerce brand. Using Figma, I developed a cohesive design direction that reflects the brand’s identity - clean, modern, and confident - while maintaining a premium wellness aesthetic. Design Approach: I paid close attention to typography, hierarchy, and spacing to create emails that feel both minimal and bold. The layouts were designed to reinforce trust, and to turn promotional messages into clear, visually intentional brand touchpoints, while allowing product benefits, ingredients, and routines to be communicated quickly and effectively.

• Graphic Designer
• Marketer