Hi, I’m Koushik Venkatesan. I’m a design-led GTM operator with 6+ years of experience across brand, growth campaigns, and product. I build asset systems, 48-hour delivery workflows, and outbound in frastructure powered by AI to give lean GTM teams real production leverage. I’m strong on design, fluent in analytics, and outcomes-driven. I combine creative design with data to ship measurable results and align cross-functional teams toward clear growth objectives.

Koushik Venkatesan

PRO

Hi, I’m Koushik Venkatesan. I’m a design-led GTM operator with 6+ years of experience across brand, growth campaigns, and product. I build asset systems, 48-hour delivery workflows, and outbound in frastructure powered by AI to give lean GTM teams real production leverage. I’m strong on design, fluent in analytics, and outcomes-driven. I combine creative design with data to ship measurable results and align cross-functional teams toward clear growth objectives.

Available to hire

Hi, I’m Koushik Venkatesan. I’m a design-led GTM operator with 6+ years of experience across brand, growth campaigns, and product. I build asset systems, 48-hour delivery workflows, and outbound in frastructure powered by AI to give lean GTM teams real production leverage.

I’m strong on design, fluent in analytics, and outcomes-driven. I combine creative design with data to ship measurable results and align cross-functional teams toward clear growth objectives.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Co-Founder, GTM and Product at Sako Studios / Sako Composer
September 1, 2025 - Present
B2B design subscription platform with AI-powered GTM asset generator; built and shipped multiple products, ran outbound campaigns, built automation stacks and 48-hour delivery workflow; owned positioning and go-to-market strategy from scratch.
Design Lead, Marketing and Branding at Freightify
October 1, 2024 - April 1, 2025
Rebranded visual identity; built reusable design system; increased lead gen 15%, boosted engagement 25%, improved brand visibility 15%; managed 5-10 deliverables daily across departments.
Senior Motion Design Consultant at Pickyourtrail
October 1, 2022 - July 1, 2024
Drove 40% increase in website traffic, 20% improvement in user retention, and 35% rise in social media engagement; grew YouTube from 5K to 27K subscribers; introduced UI animations with reduced bandwidth; directed product launch video campaigns achieving 15% lead gen uplift; managed a 2-person video team.
Founder / Designer at dowhile AI
May 1, 2023 - October 1, 2023
AI-powered code search engine for developers; built motion graphics and GTM campaigns driving 75%+ surge in social engagement pre-launch; crafted product narrative and visual identity supporting fundraising and developer community adoption.
Founder and Product Owner at Abstract Medias
August 1, 2018 - July 1, 2022
Digital music distribution platform; grew to GBP 25K ARR; acquired 50+ musicians and labels in year one; automated distribution workflows reducing TAT by 50% and opex by 30%; 30% user retention lift via cohort and funnel analysis; formed 10+ industry partnerships driving 40% client base growth.
Freelance Creative Lead at Various Clients
January 1, 2018 - Present
Produced 700+ long-form videos and 400+ audio tracks; 6 years of freelance work across music videos, short films, promotional videos, weddings and podcasts; editor and music director on two films.
Demand Generation Specialist at Sathyabama University
September 1, 2021 - December 1, 2021
Executed OTT campaigns that boosted lead generation by 10%, outperforming traditional channels.
Marketing Specialist at Oojam Garage
January 1, 2021 - September 1, 2021
Produced and marketed videos for luxury car sales; contributed to ₹3 crore NBV and selling 6 cars; increased YouTube subscribers to 20k and achieved 500k+ views.
Freelance Motion Designer at Rencata
August 1, 2022 - October 1, 2022
Conceptualized and produced product launch videos for Shez Care, meeting client budgets and ensuring standards.
Co-Founder, GTM and Product at Sako Studio / Sako Composer
September 1, 2025 - Present
B2B design subscription platform with AI-powered GTM asset generator. Built and shipped 2 products: marketing site (Next.js, TypeScript, Tailwind, Framer Motion), Sako (NestJS monorepo with client dashboard, studio dashboard, and Stripe billing), and Composer (AI GTM asset generator with LangGraph compliance pipeline). Ran 16 outbound email campaigns across 600+ contacts with 18-25% open rates; A/B tested subject lines; 0% unsubscribe rate on 10 of 12 February campaigns. Built 48-hour delivery workflow via Slack intake, execution, QA, and handoff across Core, Ops Base, and Enterprise tiers. Owned positioning, pricing, outbound sequencing (Apollo), and GTM strategy from scratch.
Founding Designer at doWhile AI (Sequioa Surge 09, $2.5M seed)
May 1, 2023 - October 1, 2023
Built motion graphics and GTM campaigns driving 75%+ surge in social engagement pre-launch; crafted product narrative and visual identity supporting fundraising and developer community adoption.

Education

Master of Computer Applications (MCA) at Jain University
November 1, 2022 - July 1, 2024
B.Sc Animation and Special Effects at Vels University
January 1, 2018 - January 1, 2022
Master of Computer Applications (MCA) at Jain University
November 1, 2022 - July 1, 2024
B.Sc Animation and Special Effects at Vels University
January 1, 2018 - January 1, 2022

Qualifications

Google UX Design Specialization
December 1, 2023 - March 12, 2026
Product Analytics
July 1, 2024 - March 12, 2026
IBM Data Manipulation in RPA UiPath
June 1, 2024 - March 12, 2026
Google Project Management
January 1, 2024 - March 12, 2026
Startup School
November 1, 2023 - March 12, 2026
Google UX Design Specialization
December 1, 2023 - March 12, 2026
Google Project Management
January 1, 2024 - March 12, 2026
Startup School Y Combinator
November 1, 2023 - March 12, 2026
Pendo.io Product Analytics
July 1, 2024 - March 12, 2026
IBM Data Manipulation in RPA UiPath
June 1, 2024 - March 12, 2026

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services, Retail