With 17+ years across public, private, and academic sectors, I have extensive knowledge in creating visuals for a wide range of audiences, products and services. I’m passionate about turning chaos into clarity, collaborating across disciplines, and making work fun. Let’s build something memorable together.…

Ryan Krason

With 17+ years across public, private, and academic sectors, I have extensive knowledge in creating visuals for a wide range of audiences, products and services. I’m passionate about turning chaos into clarity, collaborating across disciplines, and making work fun. Let’s build something memorable together.…

Available to hire

With 17+ years across public, private, and academic sectors, I have extensive knowledge in creating visuals for a wide range of audiences, products and services. I’m passionate about turning chaos into clarity, collaborating across disciplines, and making work fun. Let’s build something memorable together.

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Language

English
Fluent

Work Experience

Senior Visual Designer at Ministry for Primary Industries (MPI) – Learning & Development
January 1, 2020 - December 31, 2022
Led the creative direction for organisation-wide learning programmes, developing cohesive visual themes from concept to completion. Mentored and coached a Graphic Designer, guiding skill development and professional growth through hands-on projects and feedback. Collaborated closely with stakeholders and SMEs to drive creative decisions, ensuring engaging and effective design solutions. Maintained brand integrity and accessibility standards by liaising with the Organisational Comms Team across L&D projects.
Media Team Lead at MPI – Learning & Development
January 1, 2022 - December 31, 2023
Led and nurtured a small creative team, producing a range of media assets to support business-wide learning initiatives. Engaged with stakeholders, SMEs, and the team through empathetic listening, honest creative input, and a touch of humour to foster collaboration. Cultivated a supportive and inclusive team culture, encouraging professional growth, engagement, and creative exploration. Strengthened the team’s storytelling capability by integrating media expertise earlier in project workflows and facilitating collaborative storyboard sessions.
Contractor at Krason Creative
January 1, 2006 - Present
Designed bespoke logos and brand identities for small businesses looking to boost their visibility. Created promotional posters, signage, and marketing materials for events and organisations. Provided pro bono design support to nonprofit foundations, contributing to meaningful causes.
Graphic Designer at MPI – Learning & Development
January 1, 2017 - December 31, 2020
Expanded L&D’s graphic design and animation capabilities, delivering high-quality learning materials. Provided video production support and coaching, enhancing team-wide multimedia expertise. Partnered with stakeholders to translate design needs into compelling visual solutions.
Learning Experience Designer at MPI – Training & Development (Fixed-term)
January 1, 2016 - December 31, 2017
Designed graphics, developed e-learning modules, and produced training videos to enhance learning experiences. Supported the team with design expertise across various training projects.
Digital Media Specialist at UC Cooperative Extension San Diego
January 1, 2008 - December 31, 2016
Created engaging digital content for educational and outreach programmes in agriculture, natural resources, and human health. Produced videography, photography, infographics, and animations to support programme initiatives. Managed web content, brand identity, and social media, ensuring cohesive messaging and audience engagement.
Senior Visual Designer at MPI – Learning & Development
January 1, 2020 - December 31, 2022
Led the creative direction for organisation-wide learning programmes, developing cohesive visual themes from concept to completion. Mentored a Graphic Designer, guiding skill development and professional growth through hands-on projects and feedback. Collaborated with stakeholders and SMEs to drive creative decisions, ensuring engaging and effective design solutions. Maintained brand integrity and accessibility standards by liaising with the Organisational Comms Team across L&D projects.
Senior Visual Designer at MPI – Learning & Development
January 1, 2024 - Present
Led the creative direction for organisation-wide learning programmes, developing cohesive visual themes from concept to completion. Mentored and coached team members, continuing to drive brand integrity and accessibility standards across L&D projects. Partnered with stakeholders to push creative boundaries and improve learning outcomes through media-enabled design.
Learning Experience Designer at MPI – Training & Development
January 1, 2016 - December 31, 2017
Designed graphics, developed e-learning modules, and produced training videos to enhance learning experiences. Supported the team with design expertise across various training projects.

Education

Bachelor's of Science at The Art Institute of CA, San Diego
January 1, 2003 - December 31, 2006
Bachelor’s of Science at The Art Institute of CA, San Diego
January 1, 2003 - January 1, 2006

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Government, Non-Profit Organization, Professional Services