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Hi, I’m Kristen Ayala, a Freelance Social Media Strategist and Brand Manager helping small businesses grow their online presence. I craft engaging content, manage content calendars, and build relationships with local businesses and influencers to expand reach and drive engagement. From leading social media for Azul Laser Aesthetics in Boulder to managing brand storytelling for Beauty by Liz in Colorado and running PR for Mamas Empanadas LLC, I combine creative content with data-driven strategy and hands-on coordination to deliver measurable results. I also focus on website maintenance and on-site activation while continuously learning best practices in data analytics.…Hi, I’m Kristen Ayala, a Freelance Social Media Strategist and Brand Manager helping small businesses grow their online presence. I craft engaging content, manage content calendars, and build relationships with local businesses and influencers to expand reach and drive engagement. From leading social media for Azul Laser Aesthetics in Boulder to managing brand storytelling for Beauty by Liz in Colorado and running PR for Mamas Empanadas LLC, I combine creative content with data-driven strategy and hands-on coordination to deliver measurable results. I also focus on website maintenance and on-site activation while continuously learning best practices in data analytics.

Kristen Ayala

Content Creator, Social Media Manager, Brand Designer, +2

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Hi, I’m Kristen Ayala, a Freelance Social Media Strategist and Brand Manager helping small businesses grow their online presence. I craft engaging content, manage content calendars, and build relationships with local businesses and influencers to expand reach and drive engagement. From leading social media for Azul Laser Aesthetics in Boulder to managing brand storytelling for Beauty by Liz in Colorado and running PR for Mamas Empanadas LLC, I combine creative content with data-driven strategy and hands-on coordination to deliver measurable results. I also focus on website maintenance and on-site activation while continuously learning best practices in data analytics.…Hi, I’m Kristen Ayala, a Freelance Social Media Strategist and Brand Manager helping small businesses grow their online presence. I craft engaging content, manage content calendars, and build relationships with local businesses and influencers to expand reach and drive engagement. From leading social media for Azul Laser Aesthetics in Boulder to managing brand storytelling for Beauty by Liz in Colorado and running PR for Mamas Empanadas LLC, I combine creative content with data-driven strategy and hands-on coordination to deliver measurable results. I also focus on website maintenance and on-site activation while continuously learning best practices in data analytics.

Available to hire

Hi, I’m Kristen Ayala, a Freelance Social Media Strategist and Brand Manager helping small businesses grow their online presence. I craft engaging content, manage content calendars, and build relationships with local businesses and influencers to expand reach and drive engagement.

From leading social media for Azul Laser Aesthetics in Boulder to managing brand storytelling for Beauty by Liz in Colorado and running PR for Mamas Empanadas LLC, I combine creative content with data-driven strategy and hands-on coordination to deliver measurable results. I also focus on website maintenance and on-site activation while continuously learning best practices in data analytics.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Work Experience

Director of Social Media at Azul Laser Aesthetics Boulder

January 1, 2026 - Present

Create engaging content, engage in community groups, manage content calendar, build relationships with local businesses and influencers.

Director of Social Media at Beauty by Liz, Colorado

December 1, 2025 - Present

Create eye-catching content using photos and video provided to attract new clientele.

Owner, PR Manager at Mamas Empanadas LLC

May 1, 2024 - March 31, 2026

Manage social media accounts, capture content, coordinate with licensing boards, onsite event coordinators and other onsite managers. Create social media content, respond to customers. Website maintenance.