Kristen Hogentogler

Recruited to this data and analytics consulting firm after excelling in managing their account in a prior role, leveraging expertise to help automotive dealerships identify and address performance gaps through data-driven insights • Cultivated trust and strong relationships with a portfolio of clients in a data-focused environment • Audited pre-sale, onboarding, and post-sale processes, reducing time-to-value and boosting client satisfaction • Led data-driven client performance calls on a weekly, monthly, and quarterly basis to ensure alignment and results • Partnered with project management teams to ensure timely project completion and client success • Translated complex data into actionable insights, crafting compelling narratives to inform client strategies • Designed and executed data-driven strategies that enabled clients to surpass sales goals and KPIs • Selected to join the AI product team to develop a client success-focused LLM, increasing adoption across internal teams

Manage 8+ figure paid social budgets across enterprise-level clients, driving measurable performance and growth. Lead a team of account managers, guiding strategy, developing talent, and overseeing onboarding of new client accounts. Conduct complete strategy audits and overhauls for high-value accounts, including a major restructure for a key client with an ~$800K monthly retainer. Partner with business development teams to support new business pitches through audits, social strategy development, and innovative recommendations tailored to prospective client needs. Provide hands-on expertise in media planning, campaign optimization, reporting, testing, and platform innovations across Facebook, Instagram, TikTok, LinkedIn, and other paid social channels. Present thought leadership in internal trainings and external discussions, sharing best practices on emerging social trends and optimization levers. Develop AI-driven solutions and playbook frameworks to reduce manual effort across paid

Transitioned to this white-labeled subscription-based B2B AdTech SaaS platform representing agency and tech partners. Cultivated partnerships with book of business, offering strategic, operational, and technical support. Managed social media partnerships, collaborating with platform reps and agencies to optimize client performance and uncover new opportunities. Formed a data-driven approach to customer success and support through creation of automated workflows, SOPs, and corresponding dashboards for internal and external contact channels. Pioneered the organization’s first omnichannel marketing approach, integrating paid social strategies to maximize impact across the client base. Supported Account Executives during sales demos to provide social media and technical expertise. Resolved social performance and technical issues by delivering troubleshooting support in adherence to ticket SLAs. Conducted QBRs to showcase client metrics, address challenges, identify opportunities, and pre