I am a Junior Marketing Specialist focused on PPC (Meta & Google Ads) and Social Media Management. Certified by Google and HubSpot, I have hands-on experience in content campaigns, engagement growth, and data-driven marketing. I am passionate about performance, optimization, and results. I have actively engaged in event planning and digital promotion, managed content creation projects independently, and collaborated well with teams. With a strong analytical mindset and communication skills, I thrive in fast-paced marketing environments and enjoy using a variety of tools to enhance brand visibility and engagement.

Ksenia Afanaseva

I am a Junior Marketing Specialist focused on PPC (Meta & Google Ads) and Social Media Management. Certified by Google and HubSpot, I have hands-on experience in content campaigns, engagement growth, and data-driven marketing. I am passionate about performance, optimization, and results. I have actively engaged in event planning and digital promotion, managed content creation projects independently, and collaborated well with teams. With a strong analytical mindset and communication skills, I thrive in fast-paced marketing environments and enjoy using a variety of tools to enhance brand visibility and engagement.

Available to hire

I am a Junior Marketing Specialist focused on PPC (Meta & Google Ads) and Social Media Management. Certified by Google and HubSpot, I have hands-on experience in content campaigns, engagement growth, and data-driven marketing. I am passionate about performance, optimization, and results.

I have actively engaged in event planning and digital promotion, managed content creation projects independently, and collaborated well with teams. With a strong analytical mindset and communication skills, I thrive in fast-paced marketing environments and enjoy using a variety of tools to enhance brand visibility and engagement.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Russian
Fluent
Bulgarian
Advanced
Slovak
Beginner

Work Experience

Social Media Manager | Marketing Team Member at BeCodes.r.o., Slovakia
January 1, 2024 - Present
Managed content creation and social media marketing, producing over 25 pieces of content within 1.5 months using Canva and CapCut. Increased LinkedIn engagement rate by 1000% in the first month and 200% every subsequent two weeks. Took initiative in managing content creation and project workflow independently, providing weekly analytics reports. Created monthly content calendars in Trello/ClickUp, collaborated with the team, and drafted visuals and captions in Slovak language using ChatGPT/Gemini.
Partnership Manager - Volunteering Virtual Assistant Intern at Erasmus Student Network - Varna Decorator Group, Bulgaria
August 31, 2024 - August 9, 2025
Established and promoted 11+ partnerships in Varna within 6 months. Actively engaged in event planning and promoting events using digital resources. Assisted with content creation for upcoming students, created presentations for International Staff Week 2024, made changes to the university database, and supported students and staff with Erasmus+ Mobility Reports.
Social Media Manager | Marketing Team Member at BeCodes.r.o.
January 1, 2024 - Present
As a Social Media Manager, I created over 25 content pieces within 1.5 months using Canva and CapCut. I increased LinkedIn engagement rate by 1000% in the first month and by 200% every following two weeks. I independently managed content creation and project workflow, providing weekly analytics reports. I developed monthly content calendars in Trello/ClickUp, collaborated with the team, created visuals, and drafted captions in Slovak using ChatGPT/Gemini. I also assisted with administrative tasks during the establishment of a new workshop space in Burgas, conducted supplier research, communication, and negotiations.
Partnership Manager - Volunteering Virtual Assistant Intern at Erasmus Student Network - Varna
August 31, 2024 - August 9, 2025
Managed partnership and promotion activities in Varna establishing and promoting 11+ partnerships within 6 months. Actively engaged in event planning and digital promotion of events. Attended international training for Business & Partnerships in Prague in 2024. Assisted with content creation for upcoming students, created presentations for International Stuff Week 2024, updated the university database, and supported Erasmus+ Mobility Reports preparation.

Education

Bachelor of International Business at University of Economics - Varna
January 1, 2022 - January 1, 2026

Qualifications

Google Ads Search Certification
January 11, 2030 - August 9, 2025
Social Media Marketing Certification
January 11, 2030 - August 9, 2025
Social Media Marketing II Certification
May 14, 2025 - June 13, 2025

Industry Experience

Education, Media & Entertainment, Professional Services, Non-Profit Organization, Software & Internet