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I'm Kusum Sharma, a Marketing leader with over 8 years of experience driving digital growth across real estate, healthcare, education, and retail. I specialize in planning and optimizing campaigns across SEO/SEM, email, social media, and display to deliver measurable ROI. I thrive on turning data into action by identifying opportunities, testing new ideas, and collaborating with cross-functional teams to elevate brand presence and performance. I love working with clients and internal teams to design data-driven growth strategies, optimize user journeys, and craft compelling narratives across channels. My approach blends creative thinking with rigorous analytics to consistently improve ROI and conversion outcomes.…I'm Kusum Sharma, a Marketing leader with over 8 years of experience driving digital growth across real estate, healthcare, education, and retail. I specialize in planning and optimizing campaigns across SEO/SEM, email, social media, and display to deliver measurable ROI. I thrive on turning data into action by identifying opportunities, testing new ideas, and collaborating with cross-functional teams to elevate brand presence and performance. I love working with clients and internal teams to design data-driven growth strategies, optimize user journeys, and craft compelling narratives across channels. My approach blends creative thinking with rigorous analytics to consistently improve ROI and conversion outcomes.

Kusum Sharma

Performance Marketer, Digital Marketer, Marketing Strategist, +4

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I'm Kusum Sharma, a Marketing leader with over 8 years of experience driving digital growth across real estate, healthcare, education, and retail. I specialize in planning and optimizing campaigns across SEO/SEM, email, social media, and display to deliver measurable ROI. I thrive on turning data into action by identifying opportunities, testing new ideas, and collaborating with cross-functional teams to elevate brand presence and performance. I love working with clients and internal teams to design data-driven growth strategies, optimize user journeys, and craft compelling narratives across channels. My approach blends creative thinking with rigorous analytics to consistently improve ROI and conversion outcomes.…I'm Kusum Sharma, a Marketing leader with over 8 years of experience driving digital growth across real estate, healthcare, education, and retail. I specialize in planning and optimizing campaigns across SEO/SEM, email, social media, and display to deliver measurable ROI. I thrive on turning data into action by identifying opportunities, testing new ideas, and collaborating with cross-functional teams to elevate brand presence and performance. I love working with clients and internal teams to design data-driven growth strategies, optimize user journeys, and craft compelling narratives across channels. My approach blends creative thinking with rigorous analytics to consistently improve ROI and conversion outcomes.

Available to hire

I’m Kusum Sharma, a Marketing leader with over 8 years of experience driving digital growth across real estate, healthcare, education, and retail. I specialize in planning and optimizing campaigns across SEO/SEM, email, social media, and display to deliver measurable ROI. I thrive on turning data into action by identifying opportunities, testing new ideas, and collaborating with cross-functional teams to elevate brand presence and performance.

I love working with clients and internal teams to design data-driven growth strategies, optimize user journeys, and craft compelling narratives across channels. My approach blends creative thinking with rigorous analytics to consistently improve ROI and conversion outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Digital Marketing Head | Performance Marketing Specialist at Branding Pvt Ltd

June 1, 2023 - Present

Plan and execute multi-channel digital marketing campaigns (SEO/SEM, email, social media, display). Maintain social media presence across channels, measure performance, and optimize ROI. Identify trends, brainstorm growth strategies, and collaborate with internal teams to enhance landing pages and user experience; manage end-to-end campaign performance and vendor partnerships.

Account Manager - Performance Marketing at K2V2 Technologies Pvt Ltd (Sell.Do Real Estate CRM Company)

January 1, 2022 - May 1, 2023

Develop comprehensive performance marketing strategies for clients across industries; manage and optimize campaigns on Google Ads, Facebook Ads, LinkedIn Ads, Instagram, YouTube; execute SEM/SEO; monitor KPIs and ROI; allocate budgets and collaborate with content/creative teams; act as primary client contact.

Digital Marketing cum Lead Gen Manager at Span Idea Systems Pvt. Ltd.

August 1, 2021 - December 1, 2021

Managed campaigns to build brand awareness and drive website traffic; led email acquisition and marketing campaigns; conducted client meetings to determine project needs; collaborated with internal teams to create digital experiences; identified growth opportunities to increase market share.

Category Manager - Digital Marketing at Sierra Living Concepts Pvt. Ltd.

February 1, 2019 - July 1, 2021

Identified target audiences, designed and implemented email campaigns; ensured mobile-friendly templates; upgraded email templates with graphics and personalization; managed email databases and analyzed campaign performance; reported revenue generated from email marketing efforts; maintained client communications to minimize unsubscribes.

Sales and Marketing Manager at Aha 3D Innovations

July 1, 2017 - December 1, 2018

Led sales and marketing initiatives including tender filling, lead generation, business development, and relationship management; managed B2B/B2C sectors; product penetration and strategy; social media campaigns, PPC and keyword research; content development; client coordination.

Marketing Manager | BD at Marudhara Polypack Pvt. Ltd

April 1, 2016 - June 1, 2017

Website development (WordPress), online marketing strategy, lead generation; market trend analysis; branding; B2B/B2C relationship building; market research and presenting products/services; growth initiatives in marketing domain.

Project Management Intern at Safety at Work Consultancy Pvt. Ltd.

November 1, 2014 - January 1, 2015

Handled online marketing for Simply Safety; researched Venture Capitalist grant systems; managed social media tools (Hootsuite) and Mailchimp; engaged in video/audio editing for marketing projects; supported online marketing campaigns.

Account Manager - Performance Marketing at K2V2 Technologies Pvt Ltd (Sell. Do Real Estate CRM Company)

January 1, 2022 - May 1, 2023

Develop comprehensive performance marketing strategies tailored to client needs, manage campaigns on Google Ads, Facebook Ads, LinkedIn Ads, Instagram, YouTube, and other channels; execute SEM/SEO, monitor KPIs, allocate budgets, collaborate with content/creative teams, and serve as primary client contact for performance campaigns; share insights and recommendations for optimization.

Digital Marketing cum Lead Gen Manager at Span Idea Systems Pvt Ltd

August 1, 2021 - December 1, 2021

Managed marketing campaigns to build brand awareness and drive website traffic; drove email acquisition and marketing programs supporting account management, new business development, and customer experience; led client meetings to determine project needs and actions; collaborated with internal teams to deliver digital experiences and identify growth opportunities.

Marketing Manager | BD at Marudhara Poly Pack Pvt Ltd

April 1, 2016 - June 1, 2017

Website development (WordPress), online marketing strategy planning, lead generation, market trend analysis, social media and email promotions, branding initiatives, B2B and B2C outreach, business development and relationship building, client facing presentations.