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I'm Laura, a Digital Marketing Strategist who loves helping professionals connect with their audience. I manage social media accounts, blend creative strategies with data analysis using Google Analytics to optimize campaigns and content, and translate insights into tangible results. I thrive on collaborating across teams to drive unified marketing approaches that support business and financial goals. I design content across web and social networks, produce video content, and build relationships with health specialists, partners, and patients to showcase expertise online.…I'm Laura, a Digital Marketing Strategist who loves helping professionals connect with their audience. I manage social media accounts, blend creative strategies with data analysis using Google Analytics to optimize campaigns and content, and translate insights into tangible results. I thrive on collaborating across teams to drive unified marketing approaches that support business and financial goals. I design content across web and social networks, produce video content, and build relationships with health specialists, partners, and patients to showcase expertise online.

Laura Gaston Martinez

Digital Marketer, Social Media Manager, Social Media Freelancer, +5

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I'm Laura, a Digital Marketing Strategist who loves helping professionals connect with their audience. I manage social media accounts, blend creative strategies with data analysis using Google Analytics to optimize campaigns and content, and translate insights into tangible results. I thrive on collaborating across teams to drive unified marketing approaches that support business and financial goals. I design content across web and social networks, produce video content, and build relationships with health specialists, partners, and patients to showcase expertise online.…I'm Laura, a Digital Marketing Strategist who loves helping professionals connect with their audience. I manage social media accounts, blend creative strategies with data analysis using Google Analytics to optimize campaigns and content, and translate insights into tangible results. I thrive on collaborating across teams to drive unified marketing approaches that support business and financial goals. I design content across web and social networks, produce video content, and build relationships with health specialists, partners, and patients to showcase expertise online.

Available to hire

I’m Laura, a Digital Marketing Strategist who loves helping professionals connect with their audience. I manage social media accounts, blend creative strategies with data analysis using Google Analytics to optimize campaigns and content, and translate insights into tangible results.

I thrive on collaborating across teams to drive unified marketing approaches that support business and financial goals. I design content across web and social networks, produce video content, and build relationships with health specialists, partners, and patients to showcase expertise online.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

Catalan; Valencian

Fluent

Spanish; Castilian

Fluent

English

Fluent

Work Experience

CEO - Entrepreneur at Laura Real Digital

November 1, 2021 - Present

Lead and oversee strategic direction, business development, and marketing initiatives for Laura Real Digital. Coordinate cross-functional teams, drive client acquisition, and implement digital marketing campaigns across web and social channels. Develop brand messaging and content strategies, including video production and graphic design, to promote services and grow the business.

Marketing Manager at ORAPI APPLIED LTD

June 1, 2019 - June 1, 2020

Directed and developed all marketing and project management activities. Created and coordinated all communication efforts for the commercial department to promote Ora pi Applied. Managed the marketing campaign generating leads that converted to sales. Developed the business strategy on web and social networks. Produced, filmed, and edited videos using Adobe Premiere for YouTube, LinkedIn, and Facebook. Designed brochures, social media content, business cards, products, leaflets, etc. Collaborated with managers, directors, and various country departments of the European group.

Brand Ambassador & Digital Marketing at MED STARS

February 1, 2019 - April 1, 2019

Managed social media; content creation, editorial calendar planning, and coordination with bloggers, achieving increased engagement and brand awareness. Developed and implemented full marketing campaigns. Created an email marketing newsletter with MailChimp to promote and acquire customers. Designed and optimized blogs with WordPress for the website. Managed CRM with HubSpot to organize, track, and nurture leads and customers. Built relationships with health specialists, partners and patients while working with the digital marketing team to oversee creation of creative digital content, including interviews and patient testimonials.

Digital Marketing at JOSH FANO

September 1, 2018 - February 1, 2019

Created and executed a successful crowdfunding campaign on Kickstarter (£31,132). Developed and executed email marketing campaigns; worked on SEO-optimized landing pages and online content. Conducted PR activities that gained press recognition in local magazines, online newspapers, and optical magazines. Managed Facebook, Instagram and Pinterest accounts. Identified new trends in digital space and engaged with customers where relevant.

Digital Marketing Coordinator (Temp) at SURESAN COVERS LTD

July 1, 2018 - September 1, 2018

Directed the company’s social media channels. Designed and executed a new social media strategy. Directly managed all content delivered on Facebook. Composed and edited posts, messages, photos and videos for multiple social media accounts. Maintained and updated the marketing calendar and website tracking links, updated content, images, and videos to optimize traffic. Created engagement and brand awareness.

Social Media Specialist at KINETIC COMMUNICATIONS

October 1, 2017 - December 1, 2017

Created a social media plan calendar using Hootsuite. Managed Facebook, Twitter, and Instagram; produced multimedia content (images, video, text). Responded to comments and customer queries to build relationships with the community. Implemented self-strategy promoting campaigns and generated new ideas.