LAPSU MEDĪBAS – Visual Identity for a Radio-Orienting Game

LAPSU MEDĪBAS – Visual Identity for a Radio-Orienting Game
Client: Bounce Agency / Organized by: Electronic communications Office of Latvia | Year: 2024 | Role: Identity Design

LAPSU MEDĪBAS (“Fox Hunt”) is an adult radio-orienteering game organized by Esakari.lv. The project required a visual identity that would be energetic, easy to apply, and effective in outdoor conditions—supporting both the competitive spirit of the sport and the clarity needed for participants navigating through varied environments.

The design balances structure with movement, using sharp lines, bold colors, and a modern type system. It’s built to work seamlessly across signage, digital media, event materials, and merchandise.

Scope:
Visual identity concept

Logo and wordmark design

Color palette and typography

Print and digital applications

Layout templates and usage guidelines

Key Features:
Strong, legible wordmark for high visibility in outdoor settings

High-contrast color palette for instant recognition

Flexible layout system for social media, signage, and print

Designed with repeatable use in mind for future event editions

Results:
Consistent and professional brand presence across all materials

Improved visual impact for event promotions

Scalable identity system supporting future growth of the game #logo #graphicdesigner #branding #designer #webdesigner