Hi, I’m Laura Thai Thaiyenphuong, a communications and marketing professional based in Fredericton, NB. With three years of experience, I help brands grow visibility through social media management, content creation, and targeted marketing campaigns. I’m proficient with Canva, CapCut, Adobe, and Microsoft Office, and I pride myself on strong written and verbal communication and polished design and editing skills. I enjoy collaborating with artists and communities to craft engaging interviews, promotional videos, and behind-the-scenes content that enhance visitor experiences. In leadership roles with the Vietnamese Students Association in Fredericton and as a communications intern, I’ve planned events, coordinated teams, and built cohesive branding across channels to boost attendance and engagement.

Laura Thai

Hi, I’m Laura Thai Thaiyenphuong, a communications and marketing professional based in Fredericton, NB. With three years of experience, I help brands grow visibility through social media management, content creation, and targeted marketing campaigns. I’m proficient with Canva, CapCut, Adobe, and Microsoft Office, and I pride myself on strong written and verbal communication and polished design and editing skills. I enjoy collaborating with artists and communities to craft engaging interviews, promotional videos, and behind-the-scenes content that enhance visitor experiences. In leadership roles with the Vietnamese Students Association in Fredericton and as a communications intern, I’ve planned events, coordinated teams, and built cohesive branding across channels to boost attendance and engagement.

Available to hire

Hi, I’m Laura Thai Thaiyenphuong, a communications and marketing professional based in Fredericton, NB. With three years of experience, I help brands grow visibility through social media management, content creation, and targeted marketing campaigns. I’m proficient with Canva, CapCut, Adobe, and Microsoft Office, and I pride myself on strong written and verbal communication and polished design and editing skills.

I enjoy collaborating with artists and communities to craft engaging interviews, promotional videos, and behind-the-scenes content that enhance visitor experiences. In leadership roles with the Vietnamese Students Association in Fredericton and as a communications intern, I’ve planned events, coordinated teams, and built cohesive branding across channels to boost attendance and engagement.

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Language

English
Fluent
Vietnamese
Advanced

Work Experience

Communication and Marketing Assistant at Beaverbrook Art Gallery
April 1, 2025 - December 31, 2025
Assisted in organizing and planning gallery events; captured photos and videos to support promotional efforts and archives using Sprout content calendar. Researched and drafted a construction-related policy with management to ensure public communications support safety, accessibility and a positive visitor experience. Collaborated with artists and community members to create engaging interviews and behind-the-scenes content. Managed daily social media accounts with content creation, scheduling, and audience engagement to increase visibility and attendance. Developed and executed marketing strategies to promote exhibitions, events, and educational programs through social media, video content, and graphic design with consistent branding. Updated event information on the gallery website and Fredericton Capital Region Tourism platforms to improve visibility and cross-channel consistency.
Co-President at Vietnamese Students Association in Fredericton
May 1, 2022 - Present
Led strategic planning and execution of association-wide initiatives, strengthening organizational impact and member engagement. Directed large-scale events and cultural programs, increasing attendance and community participation. Managed executive board operations, ensuring efficient delegation and collaboration among team members. Facilitated clear and effective internal communication, streamlining decision-making and teamwork. Developed and implemented outreach strategies, expanding membership and fostering a strong network.
Communications Intern at Craft NB
September 1, 2024 - December 31, 2024
Coordinated and implemented a comprehensive content strategy, achieving a 20% increase in social media engagement within 4 months. Managed social media accounts, aligned content with association goals and engaged the target audience effectively. Developed and executed content calendars, ensuring timely and consistent communication with followers. Provided real-time media coverage during events, attracting more attendees and increasing audience engagement. Curated engaging multimedia content, enhancing brand visibility and community interaction.
Social Media Student at St Thomas University Tommies Nation
September 1, 2014 - December 31, 2014
Covered live athletics events, including CCAA championship soccer, volleyball, and hockey, by capturing photos, videos, and real-time Instagram stories. Designed game-day graphics and recap posters, and updated scores using Box Out to ensure timely and accurate coverage. Scheduled and published content across platforms, coordinating multiple games happening simultaneously with strong organization and time management. Maintained branding and quick turnaround during high-volume event days, contributing to increased audience engagement and ticket sales.

Education

Degree in Communication and Public Policy at St. Thomas University
January 11, 2030 - January 21, 2026
Degree in Digital Media and Creative Arts at St. Thomas University
January 11, 2030 - January 21, 2026
Bachelor's degree at St. Thomas University
January 11, 2030 - January 21, 2026

Qualifications

Hootsuite Social Media Marketing Certification
January 1, 2023 - January 21, 2026
AIESEC - The winning team for case competition in Marketing
January 1, 2022 - January 21, 2026
Hootsuite Social Media Marketing Certification
January 1, 2023 - January 21, 2026
AIESEC - The winning team for case competition in Marketing
January 1, 2022 - January 21, 2026

Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Professional Services