Laura Ospina Pérez

Leading the development and execution of high-volume graphic, print and surface design collections translating seasonal concepts, retail trends, and customer insights for multiple women’s fashion brands; transforming seasonal concepts into production-ready artwork with brand coherence and quality in fast-paced environments. Partners with cross-functional design, merchandising, and production teams to support multiple brands and adapt to evolving priorities and tight deadlines. Leverages AI-powered tools (Midjourney, Nano Banana, and ChatGPT) to accelerate ideation and workflow efficiency.

Designed and executed print collections for stationery and school products; partnered with suppliers to ensure accurate artwork preparation, efficient production workflows, and on-time launches. Built technical expertise across paper, textile, and plastic substrates, mastering color management, texture application, and substrate-specific production requirements. Leveraged Adobe Illustrator & Photoshop to develop artwork, surface patterns, packaging graphics, and product concepts for creative development and commercial execution.

Creating original illustrations, editorial artwork, and culturally inspired visual narratives for international organizations and multinational brands; partner closely with clients, art directors, and cross-functional teams to interpret concepts, present creative solutions, manage revisions, and ensure artwork accurately reflects project objectives and brand identity. Delivering hand-crafted illustrations and production-ready digital artwork while consistently meeting tight deadlines, maintaining exceptional attention to detail, and balancing creativity with storytelling and commercial requirements.