Digital Marketing Specialist (Freelance) at Daily Press

Marketing Assistant at Leading Edge International Aviation Academy Inc.

•Developed digital and online advertising materials to support marketing campaigns and student recruitment initiatives. • Managed social media platforms, including Facebook, Instagram, and TikTok, to enhance brand visibility and audience engagement. • Designed marketing collateral such as brochures, flyers, tarpaulins, and promotional materials for both online and offline campaigns. • Edited and produced visual content, including images, graphics, and videos, to support marketing and branding efforts. • Assisted in the development, presentation, and execution of marketing plans and promotional strategies. • Created, managed, and optimized Meta Ads and Google Ads campaigns to support lead generation and enrollment objectives. • Conducted competitor research and market analysis to i dentify growth opportunities, industry trends, and strategic recommendations.

Virtual Assistant – SEO, SMM & PPC at Infinity Web Solutions

•Optimized websites and landing pages using research-driven keyword strategies. • Developed SEO campaigns aligned with client objectives and brand goals. • Conducted competitor research and prepared performance reports. • Implemented on-page SEO improvements, metadata optimization, and backlink-building initiatives. • Managed social media accounts across multiple platforms. • Created content calendars and scheduled social media posts. • Managed Google Ads, Microsoft Ads, and Meta advertising campaigns. • Produced marketing graphics and promotional vi deo content.