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Hi, I’m a Creative & eCommerce Content Specialist focused on visual storytelling, product presentation, and customer experience. I help brands present products with premium, on-brand visuals across digital and in-store touchpoints, and I thrive in remote settings. My background spans fast-paced fashion retail, luxury styling, and freelance projects in content strategy, video, and eCommerce merchandising. I enjoy researching trends, translating visual ideas into practical executions, and collaborating across teams to boost engagement and conversion.…Hi, I’m a Creative & eCommerce Content Specialist focused on visual storytelling, product presentation, and customer experience. I help brands present products with premium, on-brand visuals across digital and in-store touchpoints, and I thrive in remote settings. My background spans fast-paced fashion retail, luxury styling, and freelance projects in content strategy, video, and eCommerce merchandising. I enjoy researching trends, translating visual ideas into practical executions, and collaborating across teams to boost engagement and conversion.

Lee Travers

Creative Producer, Photographer, Art Director, +7

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Hi, I’m a Creative & eCommerce Content Specialist focused on visual storytelling, product presentation, and customer experience. I help brands present products with premium, on-brand visuals across digital and in-store touchpoints, and I thrive in remote settings. My background spans fast-paced fashion retail, luxury styling, and freelance projects in content strategy, video, and eCommerce merchandising. I enjoy researching trends, translating visual ideas into practical executions, and collaborating across teams to boost engagement and conversion.…Hi, I’m a Creative & eCommerce Content Specialist focused on visual storytelling, product presentation, and customer experience. I help brands present products with premium, on-brand visuals across digital and in-store touchpoints, and I thrive in remote settings. My background spans fast-paced fashion retail, luxury styling, and freelance projects in content strategy, video, and eCommerce merchandising. I enjoy researching trends, translating visual ideas into practical executions, and collaborating across teams to boost engagement and conversion.

Available to hire

Hi, I’m a Creative & eCommerce Content Specialist focused on visual storytelling, product presentation, and customer experience. I help brands present products with premium, on-brand visuals across digital and in-store touchpoints, and I thrive in remote settings.

My background spans fast-paced fashion retail, luxury styling, and freelance projects in content strategy, video, and eCommerce merchandising. I enjoy researching trends, translating visual ideas into practical executions, and collaborating across teams to boost engagement and conversion.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

DaVinci Resolve Studio

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Product Manager at River Island

June 1, 2025 - June 1, 2025

Oversee product management, team management, and sales reports.

Visual Stylist – Menswear, Windows & Displays at Brown Thomas & Arnotts

January 1, 2023 - January 1, 2023

Led creative concepting and styling for menswear floor, seasonal windows and brand pop-ups. Collaborated with internal teams to ensure premium presentation.

Menswear Manager & Visual Merchandiser at Bershka (Inditex Group)

January 1, 2018 - January 1, 2018

Oversaw daily floor visuals and styling for menswear division, directing styling teams and managing deliveries.

Sales & Display Assistant at Schuh

January 1, 2015 - January 1, 2015

Supported store visuals, window updates, and product storytelling through seasonal displays.

Product & Visual Merchandising Lead at River Island

January 1, 2024 - Present

Analyse sales performance to optimise product placement and stock flow. Support visual merchandising strategy aligned with commercial priorities. Coordinate with team members to maintain strong in-store presentation standards. Identify product opportunities based on customer behaviour and sales trends.

Men’s Styling Lead (Luxury Retail) at Brown Thomas & Arnotts

January 1, 2019 - January 1, 2023

Delivered personalised styling aligned with premium brand positioning. Built long-term client relationships driving repeat business. Supported visual merchandising standards across departments. Contributed to sales performance through product recommendations and presentation.

Visual Merchandiser & Floor Specialist at The Couture Club

January 1, 2018 - January 1, 2019

Executed brand-led visual merchandising within a fast-paced retail environment. Developed strong understanding of product flow and customer behaviour. Supported content-driven retail presentation and styling.

Retail Manager / Senior Sales Specialist at Bershka

January 1, 2014 - January 1, 2018

Managed daily operations in a high-volume retail environment. Oversaw staff coordination, scheduling, and floor execution. Maintained visual and operational standards under pressure. Acted as escalation point for customer and operational issues.