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Hi, I’m Nela Tot-Ljubojević. I’m a video editor and content producer with 18+ years of experience in television production, branded content, and digital media. I specialize in creating engaging short-form content for Instagram, TikTok, YouTube Shorts, and LinkedIn, and I manage content production end-to-end—from concept development and scripting to editing, storytelling, and visual branding. I am the founder and owner of Magic Frame Video Production in Serbia, delivering professional collaborations with international clients through formal contracts and official invoices. My projects have included work for USAID, E3 International (USA), Inditex Zara (Spain), and others, and I’m passionate about telling stories that educate, inspire, and drive engagement.…Hi, I’m Nela Tot-Ljubojević. I’m a video editor and content producer with 18+ years of experience in television production, branded content, and digital media. I specialize in creating engaging short-form content for Instagram, TikTok, YouTube Shorts, and LinkedIn, and I manage content production end-to-end—from concept development and scripting to editing, storytelling, and visual branding. I am the founder and owner of Magic Frame Video Production in Serbia, delivering professional collaborations with international clients through formal contracts and official invoices. My projects have included work for USAID, E3 International (USA), Inditex Zara (Spain), and others, and I’m passionate about telling stories that educate, inspire, and drive engagement.

Nela Tot-Ljubojević

Video Editor, Content Producer, Filmmaker, +2

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Hi, I’m Nela Tot-Ljubojević. I’m a video editor and content producer with 18+ years of experience in television production, branded content, and digital media. I specialize in creating engaging short-form content for Instagram, TikTok, YouTube Shorts, and LinkedIn, and I manage content production end-to-end—from concept development and scripting to editing, storytelling, and visual branding. I am the founder and owner of Magic Frame Video Production in Serbia, delivering professional collaborations with international clients through formal contracts and official invoices. My projects have included work for USAID, E3 International (USA), Inditex Zara (Spain), and others, and I’m passionate about telling stories that educate, inspire, and drive engagement.…Hi, I’m Nela Tot-Ljubojević. I’m a video editor and content producer with 18+ years of experience in television production, branded content, and digital media. I specialize in creating engaging short-form content for Instagram, TikTok, YouTube Shorts, and LinkedIn, and I manage content production end-to-end—from concept development and scripting to editing, storytelling, and visual branding. I am the founder and owner of Magic Frame Video Production in Serbia, delivering professional collaborations with international clients through formal contracts and official invoices. My projects have included work for USAID, E3 International (USA), Inditex Zara (Spain), and others, and I’m passionate about telling stories that educate, inspire, and drive engagement.

Available to hire

Hi, I’m Nela Tot-Ljubojević. I’m a video editor and content producer with 18+ years of experience in television production, branded content, and digital media. I specialize in creating engaging short-form content for Instagram, TikTok, YouTube Shorts, and LinkedIn, and I manage content production end-to-end—from concept development and scripting to editing, storytelling, and visual branding.

I am the founder and owner of Magic Frame Video Production in Serbia, delivering professional collaborations with international clients through formal contracts and official invoices. My projects have included work for USAID, E3 International (USA), Inditex Zara (Spain), and others, and I’m passionate about telling stories that educate, inspire, and drive engagement.

Skills

Adobe Premiere Pro

Adobe After Effects

Adobe Photoshop

Experience Level

Adobe Premiere Pro

Expert

Adobe After Effects

Expert

Adobe Photoshop

Expert

Work Experience

Editor-In-Chief and Video Editor at Contrast Media

January 1, 2009 - January 1, 2023

Edited documentary and television projects for broadcast and digital platforms. Collaborated on full-cycle media production including scripting, editing, and post-production.

Social Media Manager and Video Editor at USAID Better Energy Project

January 1, 2023 - January 1, 2025

Developed and executed digital content strategies across social media platforms. Produced multimedia assets including reels, graphics, and promotional videos. Managed content planning, copywriting, and visual storytelling. Increased audience engagement through platform-specific content optimization. Produced 200+ short-form videos and posts.

CEO at Magic Frame Video Production

December 1, 2023 - Present

Lead video production projects from concept to final delivery. Produce short-form content optimized for social media platforms. Develop branded visual identities for clients and digital campaigns. Direct, shoot, and edit promotional and social media videos. Create engaging reels focused on audience retention and engagement.