Hi, I’m Le Roy T. Kasese, a Marketing, Digital and ICT Officer with over 10 years of experience delivering integrated marketing strategies, brand management, and ICT solutions that drive growth. I specialise in Google Ads, SEO, social media management, CRM systems, cybersecurity, and enterprise ICT infrastructure, blending creative storytelling with data-driven decisions to boost revenue, brand visibility, and operational efficiency. I thrive on cross-functional collaboration, plan digital transformation initiatives across departments, and lead multi-channel campaigns and marketing material design. When I’m not working, I enjoy photography and videography to capture stories and visuals that resonate with audiences.

LE -ROY T. KASESE

Hi, I’m Le Roy T. Kasese, a Marketing, Digital and ICT Officer with over 10 years of experience delivering integrated marketing strategies, brand management, and ICT solutions that drive growth. I specialise in Google Ads, SEO, social media management, CRM systems, cybersecurity, and enterprise ICT infrastructure, blending creative storytelling with data-driven decisions to boost revenue, brand visibility, and operational efficiency. I thrive on cross-functional collaboration, plan digital transformation initiatives across departments, and lead multi-channel campaigns and marketing material design. When I’m not working, I enjoy photography and videography to capture stories and visuals that resonate with audiences.

Available to hire

Hi, I’m Le Roy T. Kasese, a Marketing, Digital and ICT Officer with over 10 years of experience delivering integrated marketing strategies, brand management, and ICT solutions that drive growth. I specialise in Google Ads, SEO, social media management, CRM systems, cybersecurity, and enterprise ICT infrastructure, blending creative storytelling with data-driven decisions to boost revenue, brand visibility, and operational efficiency.

I thrive on cross-functional collaboration, plan digital transformation initiatives across departments, and lead multi-channel campaigns and marketing material design. When I’m not working, I enjoy photography and videography to capture stories and visuals that resonate with audiences.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate

Language

English
Fluent

Work Experience

Marketing, Digital and ICT Officer at Isteel and Pump Solutions
June 1, 2025 - Present
Support and optimize enterprise ICT systems including network administration, system integration, and data management; develop and implement integrated digital communication and marketing systems; manage Google Ads, Meta Business Suite, SEO, CRM, and internal ICT platforms; plan, execute, and monitor digital transformation initiatives across departments; manage company digital assets including website, social media platforms, and internal networks; provide IT support and ensure system uptime and security; ensure brand consistency and cybersecurity compliance; design and coordinate digital and physical marketing materials.
Digital Content Manager at Paddington Square (Harare) | Sian Simba River Lodge (Victoria Falls) | Zambezi Drift (Kariba)
August 1, 2024 - February 1, 2025
Developed and executed digital marketing strategies using Google Ads, Meta Ads, SEO, and email marketing; planned and implemented multi-platform digital campaigns to strengthen brand presence and drive conversions; managed and grew social media channels; led design and production of billboards and advertising materials ensuring brand consistency; optimized partnerships with online booking platforms; analyzed website traffic and user behavior to improve conversions; tracked campaign expenditure and performance and produced actionable reports.
Digital Marketing Executive at Generation Health Medical Fund
December 1, 2022 - August 1, 2024
Developed and managed marketing campaigns promoting new products and services; led internal graphic design, photography, and video editing initiatives; managed social media planning, posting, and performance tracking; created marketing content for digital and print platforms; oversaw design projects from concept to deployment; tracked campaign expenditure against budgets and optimized spend for ROI; supported budget preparation and monitored marketing costs across campaigns.
Online and Social Media Administrator at ZIMRE Holdings Limited (ZHL) and Subsidiaries
January 1, 2015 - December 1, 2022
Managed corporate social media platforms and digital engagement strategies; created and implemented content strategies to increase brand awareness and lead generation; designed and produced digital marketing materials across brands; monitored website traffic, customer engagement, and lead acquisition metrics; coordinated end-to-end design projects for marketing and corporate communications; supported product launches and promotional activations; assisted in organizing marketing logistics.
Junior Systems, Networks and Cybersecurity Administrator at Fidelity Life Assurance and Subsidiaries
October 1, 2013 - January 1, 2015
Planned, implemented, and maintained ICT systems and infrastructure; administered networks, servers, and communication systems to ensure secure connectivity; implemented cybersecurity measures including firewalls, antivirus systems, access controls, and data backups; monitored system performance and resolved ICT issues to minimize downtime; provided IT support and user training to improve ICT literacy; prepared ICT performance and analytics reports to guide decision-making.

Education

Add your educational history here.

Qualifications

Higher National Diploma (HND) – Information Technology
January 11, 2030 - January 30, 2026
National Diploma (ND) – Information Technology
January 11, 2030 - January 30, 2026
National Certificate – Art and Design
January 11, 2030 - January 30, 2026
National Certificate – Information Technology
January 11, 2030 - January 30, 2026
Cybersecurity Awareness for Healthcare – Black Talon Security
January 11, 2030 - January 30, 2026
Fundamentals of Digital Marketing – Digital Skills for Africa
January 11, 2030 - January 30, 2026
Digital Marketing – Solution Centre
January 11, 2030 - January 30, 2026
Google AdWords
January 11, 2030 - January 30, 2026
ISO 9001:2008 – SAZ
January 11, 2030 - January 30, 2026
ISO 9001:2015 – SAZ
January 11, 2030 - January 30, 2026
Sage 1000 – Chips Enterprise
January 11, 2030 - January 30, 2026
Bookkeeping and Accounting – HEXCO
January 11, 2030 - January 30, 2026

Industry Experience

Computers & Electronics, Software & Internet, Media & Entertainment, Professional Services, Telecommunications

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate