Hi, I’m Líana, a graphic designer with 4+ years of experience creating e-commerce visuals, social media ads, and conversion-focused design. I transform product photography into high-performing digital assets that spark engagement and sales. I’ve collaborated with clients in the U.S. and Europe, thrive in fast-paced environments, and enjoy building visual strategies that align with global standards. I’m excited to join an international team where I can contribute creativity, technical expertise, and a strong storytelling approach.

LÍANA GEORGINA SANTOS GÓMEZ

Hi, I’m Líana, a graphic designer with 4+ years of experience creating e-commerce visuals, social media ads, and conversion-focused design. I transform product photography into high-performing digital assets that spark engagement and sales. I’ve collaborated with clients in the U.S. and Europe, thrive in fast-paced environments, and enjoy building visual strategies that align with global standards. I’m excited to join an international team where I can contribute creativity, technical expertise, and a strong storytelling approach.

Available to hire

Hi, I’m Líana, a graphic designer with 4+ years of experience creating e-commerce visuals, social media ads, and conversion-focused design. I transform product photography into high-performing digital assets that spark engagement and sales.

I’ve collaborated with clients in the U.S. and Europe, thrive in fast-paced environments, and enjoy building visual strategies that align with global standards. I’m excited to join an international team where I can contribute creativity, technical expertise, and a strong storytelling approach.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Freelance Graphic Designer at Independent Client Projects (USA, Norway, Guatemala)
January 1, 2025 - Present
Freelance Graphic Designer providing ongoing design services for three major clients across branding, packaging, and digital content. Developed visual strategies to strengthen brand identity and online presence; delivered illustrations, social media content, product mockups, and layout designs with emphasis on consistency and storytelling. Collaborated with clients across time zones to meet international standards.
Graphic Designer at Hoosier Manufacturing
January 1, 2023 - January 1, 2024
Designed sports apparel for Nike and NFL, using Adobe Illustrator as the primary production tool. Reviewed and corrected production specifications for jerseys, athletic wear, prints, and embroidery. Supervised artwork from other designers to ensure alignment with manufacturing standards. Created number and name template systems that improved production efficiency across teams.
Commercial Image Consultant at Laboratorio Loralva
January 1, 2022 - January 1, 2023
Led the graphic design and marketing department during a period of reduced staffing, ensuring continuity and quality. Developed corporate visual identity, redesigned product packaging, and improved brand presence across digital channels. Produced marketing materials for both digital and printed campaigns, including promotional items and point-of-sale visuals. Created in-store displays, videos, and internal training presentations.
Graphic Designer at Radii Digital Marketing
January 1, 2018 - January 1, 2019
Created dynamic visuals for social media advertising campaigns. Worked with recognized brands such as Banco G&T, Subway, Diablón, and Neurobión. Contributed to creative concepts for POP materials and digital strategy.
Graphic Designer (Freelance/Remote) at Freelance – International Clients
January 1, 2025 - Present
Provide ongoing design services for three major clients (USA, Norway, Guatemala) across branding, packaging, and digital content. Develop visual strategies for entrepreneurs and small businesses, strengthening brand identity and online presence. Deliver illustrations, social media content, product mockups, and layout design with a strong focus on consistency and storytelling. Collaborate with clients across time zones, adapting communication and workflow to international standards.

Education

Bachelor’s Degree in Graphic Design (Cum Laude) at Universidad Rafael Landívar
January 1, 2017 - January 1, 2022
Technical Drawing & Construction Diploma at Colegio CEC Toscana
January 1, 2015 - January 1, 2016
Bachelor’s Degree in Graphic Design (Cum Laude) at Universidad Rafael Landívar
January 1, 2017 - January 1, 2022
Technical Drawing & Construction Diploma at Colegio CEC Toscana
January 1, 2015 - January 1, 2016

Qualifications

Market Research and Consumer Behavior
January 1, 2022 - January 9, 2026
Introduction to Social Media Marketing
January 1, 2023 - January 9, 2026
Financial Administration
January 1, 2023 - January 9, 2026
Business Foundations Program
January 1, 2024 - January 9, 2026
Entrepreneurship Boost Program
January 1, 2024 - January 9, 2026
Professional Certification Programs
January 1, 2025 - January 9, 2026
Market Research and Consumer Behavior
January 1, 2022 - January 9, 2026
Introduction to Social Media Marketing
January 1, 2023 - January 9, 2026
Financial Administration
January 1, 2023 - January 9, 2026
Business Foundations Program
January 1, 2024 - January 9, 2026
Entrepreneurship Boost Program
January 1, 2024 - January 9, 2026
Professional Certification Programs
January 1, 2025 - January 9, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Manufacturing