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I am a marketing professional with a focus on digital and social media campaigns, especially in the crypto space. I build and execute go-to-market strategies, manage partnerships, and create engaging content that enhances brand visibility and audience engagement. I am passionate about turning data into actionable insights and delivering measurable results across education, professional services, and media initiatives.…I am a marketing professional with a focus on digital and social media campaigns, especially in the crypto space. I build and execute go-to-market strategies, manage partnerships, and create engaging content that enhances brand visibility and audience engagement. I am passionate about turning data into actionable insights and delivering measurable results across education, professional services, and media initiatives.

Lidiya Chubarova

PRO

Social Media Manager, Digital Marketer, Marketing Strategist, +5

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I am a marketing professional with a focus on digital and social media campaigns, especially in the crypto space. I build and execute go-to-market strategies, manage partnerships, and create engaging content that enhances brand visibility and audience engagement. I am passionate about turning data into actionable insights and delivering measurable results across education, professional services, and media initiatives.…I am a marketing professional with a focus on digital and social media campaigns, especially in the crypto space. I build and execute go-to-market strategies, manage partnerships, and create engaging content that enhances brand visibility and audience engagement. I am passionate about turning data into actionable insights and delivering measurable results across education, professional services, and media initiatives.

Available to hire

Madrid, Spain

I am a marketing professional with a focus on digital and social media campaigns, especially in the crypto space. I build and execute go-to-market strategies, manage partnerships, and create engaging content that enhances brand visibility and audience engagement. I am passionate about turning data into actionable insights and delivering measurable results across education, professional services, and media initiatives.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

Greek, Modern

Fluent

English

Fluent

Russian

Fluent

Ukrainian

Fluent

Spanish; Castilian

Fluent

Work Experience

Social Media Marketing Specialist at UAB Demire Inc

June 1, 2022 - November 13, 2025

Planning and implementing effective social media strategies, resulting in a 15% growth in online visibility; analyzing web traffic and community metrics and monitoring online reviews; setting the structural design of the company’s main website to enhance user navigation and interface effectiveness; overseeing ongoing curation and refresh of web content to ensure information is current, accurate, and engaging; building relationships with partners and influencers contributing to a 25% increase in collaboration; managing the creation and optimization of advertising materials for digital campaigns, particularly focusing on Google Ads, and liaising with support services to enhance ad performance; directing a team of developers and copywriters, efficiently allocating tasks and overseeing project timelines to guarantee timely completion.

Social Media Marketing Specialist at UAB Complaer

September 11, 2023 - Present

Currently developing and implementing a Go-to-Market strategy for Complaer, a new industry-leading provider of compliance solutions. Key achievements include: ▪ Designing and executing a pre-launch campaign. ▪Conducting comprehensive testing to ensure the website meets industry standards provides a seamless user experience. ▪ Planning and implementing key marketing elements such as unique selling propositions and slogans for the Complaer project, coupled with detailed visual and textual guidelines to support its market debut. ▪ Building anticipation through social media, contributing to a 7% increase in pre-registration sign-ups. ▪ Establishing strategic partnerships to enhance market reach and drive early adoption. ▪ Designing and producing informative brochures that effectively communicate the range of services provided, enhancing client understanding and engagement. ▪ Managing the recruitment cycle from drafting job advertisements to finalizing hires, including candidate screening, interviewing, and onboarding.

Social Media and Content Marketing Specialist at Smart Liquidity Research (IAG) Independent Analytic Group

January 7, 2020 - Present

Driving brand awareness through influencer collaborations and innovative content strategies at Smart Liquidity Research. Notable responsibilities include: ▪ Improving key relevancy and SEO rankings, achieving a 50% boost in search engine visibility. ▪ Orchestrating the creation of design materials, ensuring all outputs align with the brand's aesthetic and functional standards for various promotional tools including brochures and brand manuals. ▪ Creating compelling content across social media and the website. ▪ Providing regular Google and site analysis, leading to a 45% improvement in site performance. ▪ Developing and implementing metadata for web pages, optimizing them for better search engine ranking and user engagement. ▪ Writing detailed correspondences to clients introducing new services and updates, maintaining a high level of professionalism and clarity.