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I am an influencer marketing manager with a strong beauty and lifestyle background. I have worked for LVMH, Coty, Douglas and many more.…

Lina Borchert

Influencer Marketing Manager, Brand Strategist, Marketing Strategist, +2

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I am an influencer marketing manager with a strong beauty and lifestyle background. I have worked for LVMH, Coty, Douglas and many more.…

Available to hire

I am an influencer marketing manager with a strong beauty and lifestyle background. I have worked for LVMH, Coty, Douglas and many more.

Skills

Copywriting

Experience Level

Copywriting

Expert

Language

German

Fluent

English

Advanced

French

Intermediate

Work Experience

Influencer Marketing Manager at LUSH Germany

September 1, 2023 - Present

Aufbau und Pflege von Kontakten zu Marken-Influencern; Planung, Steuerung und Umsetzung von Influencer-Kampagnen; Eventmanagement inkl. eigenverantwortlicher Planung von Seasonal Events an internen und externen Locations mit Pressevertretern; Seeding, Newsletter-Konzeption, Pitching, Vertragsverhandlungen und Content-Koordination; Reporting, KPI-Tracking und Partner-Management; Kampagnenplanung und -Steuerung für Coty-Kunden (z. B. Calvin Klein, Hugo Boss, Adidas) sowie Markenaktivitäten für Dior Beauty, Pomelo & Co und Eucerin; Zusammenarbeit mit PR- und Influencer-Netzwerken; Verhandlung, Contracting und Briefings; Content-Produktion in Abstimmung mit Marken und Influencern.