Passionate and versatile Graphic Designer specializing in full brand identity design, web design (WordPress/Wix), and digital communication.
Passionate and versatile Graphic Designer specializing in full brand identity design, web design (WordPress/Wix), and digital communication. With a dual expertise in traditional visual arts and digital media, I create unique, cohesive brand universes with measurable results.
I’m autonomous and meticulous, comfortable in demanding creative environments, and able to manage the full production process—from concept to final delivery across web, print, merchandising, and technical spec sheets.
The Brief: Showcase website for a flower shop in Salon-de-Provence, designed to maximize local digital visibility.
The Concept: A clean, responsive interface offering a soothing user experience. Soft pastel tones and dynamic accents combine with modern, romantic typography to reflect floral delicacy.
Deliverables: Desktop and mobile layouts, homepage, contact page, and newsletter template.
The Brief: Launching a 100% natural, eco-friendly French cosmetics brand targeting young urban professionals.
The Concept: A striking artistic direction celebrating women and nature through poetic, surrealist visuals.
The Slogan: “Discover the beauty of the earth” A powerful parallel between feminine beauty and pure ingredients.
Adapts client visual identities into cohesive email footers. These designs balance clear information with modern aesthetics, turning everyday professional correspondence into a strategic opportunity to reinforce brand awareness and credibility.
High-impact promotional and seasonal newsletters tailored for the event and performing arts sectors. These layouts utilize strong visual hierarchies and dynamic compositions to capture attention, tell a story, and drive subscriber engagement.
High-impact, conversion-focused digital assets created for YouTube channels, brands, and performance troupes like Catwall Acrobats and 4 Dimensions. Designed with a strong focus on typography and contrast to grab attention, these visuals optimize Click-Through Rates (CTR) while maintaining brand consistency across all digital feeds.
Complete rebranding and rollout for the circus arts company 4 Dimensions. Starting from an initial AI-generated logo, I optimized and redesigned the vector assets to create a strong brand identity, applied across a custom WordPress website.
The project included designing a unique brand style guide, digital communication tools (email signatures, video banners), branded merchandise (t-shirts), as well as precisely layouted technical riders tailored for international presenters and promoters.
Rebranding and logo vectorization, developing brand guidelines and creative universes for creative and event management companies (e.g., 4 Dimensions). Designing and optimizing custom websites on WordPress and Wix to ensure a seamless user experience and modern aesthetics. Creating marketing and communication visuals including email marketing campaigns, ad banners, technical production specs (technical riders), and social media assets. Designing and preparing graphics for merchandising for apparel and promotional items, including print-ready production files.
Freelance designer focused on brand identity, web design, and marketing/communication visuals. Work includes rebranding and logo vectorization, developing brand guidelines and creative universes for creative and event management companies (e.g., 4 Dimensions). Design and optimize custom websites on WordPress and Wix, ensuring a modern look and smooth user experience. Create marketing assets such as email marketing campaigns, ad banners, technical production specs (technical riders), and social media templates. Also produce merchandising graphics for apparel and promotional items, preparing print-ready deliverables and technical documentation.
Conception d’identités visuelles globales : refonte et vectorisation de logos, élaboration de normes graphiques et d’univers de marque pour des entreprises créatives et événementielles (ex. 4 Dimensions). Développement web : création et optimisation de sites sur mesure sous WordPress et Wix, avec une attention particulière à l’expérience utilisateur et à l’esthétique. Design de communication & marketing : bannières publicitaires, campagnes d’email marketing, visuels pour réseaux sociaux et fiches techniques de production (technical riders). Création de produits dérivés : design et préparation de visuels pour le merchandising (textile, objets promotionnels).
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