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I'm a marketing professional specializing in data analytics and social media marketing, with a proven track record of turning insights into measurable growth. I manage multi-channel campaigns for clients and nonprofits, optimize digital presence with SEO and content strategy, and collaborate across teams to drive results using tools like Semrush, Google Analytics, Salesforce, and Google Ads.…

Lisa Masuyama

PRO

Digital Marketer, Social Media Manager, Marketing Strategist, +2

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I'm a marketing professional specializing in data analytics and social media marketing, with a proven track record of turning insights into measurable growth. I manage multi-channel campaigns for clients and nonprofits, optimize digital presence with SEO and content strategy, and collaborate across teams to drive results using tools like Semrush, Google Analytics, Salesforce, and Google Ads.…

Available to hire

Tucson, United States

I’m a marketing professional specializing in data analytics and social media marketing, with a proven track record of turning insights into measurable growth.

I manage multi-channel campaigns for clients and nonprofits, optimize digital presence with SEO and content strategy, and collaborate across teams to drive results using tools like Semrush, Google Analytics, Salesforce, and Google Ads.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Russian

Beginner

English

Fluent

Japanese

Fluent

French

Beginner

Portuguese

Intermediate

Work Experience

Assistant Manager of Marketing and SEO at 4A Arts

November 25, 2024 - March 9, 2026

Managed a marketing budget over $43,000 across Meta platforms, Google, and LinkedIn; drove a 5% increase in traffic over two years; tracked KPIs and produced weekly/monthly reports; supported the O4A program with social media data and strategy; maintained WordPress site and technical SEO; planned and executed new campaigns with keyword analysis; presented marketing efforts in strategy meetings.

Engagement Assistant at 4A Arts

April 1, 2023 - November 30, 2024

Increased organic website interaction by 17% since April 2022; boosted social media engagement by 1%; assisted Executive Director and Director of Messaging in creating marketing content and SEO; managed Google Ads budget of approximately $7,000.

Heritage Food Outreach Coordinator at AmeriCorps – Mission Garden Tucson

August 1, 2023 - June 30, 2024

Increased profits at the Santa Cruz Farmers Market by 1%; increased garden interaction by 1% through tabling events and word-of-mouth marketing; assisted in organizing school field trips with the education committee; led garden work initiatives and managed volunteer teams.

Peer Education, Student Coordinator at Thrive Center, University of Arizona

July 31, 2021 - May 30, 2023

Led events for the University and created marketing materials resulting in a 2% increase in attendance; consulted 1-on-1 with students on financial situations to help with graduation rates; facilitated cross-department collaborations and communications.