Available to hire
I am Lise Alba, a UX/UI Designer with a dynamic background in marketing and digital strategy, now focusing on UX/UI design. I thrive on bridging communication gaps across teams and aligning business goals with user needs, often taking on coordination roles in cross-functional environments.
My curiosity and adaptability have helped me master diverse tools and workflows, making me a collaborative force in delivering thoughtful, user-centered designs.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
French
Fluent
English
Fluent
Dutch
Intermediate
Spanish; Castilian
Intermediate
Work Experience
UI Designer at Outsight Studio
August 11, 2025 - October 3, 2025Visual benchmarks creation and clients presentation to explain design decisions and artistic direction. Design of responsive interfaces based on wireframes, in line with the existing design system and brand guidelines. UI components creation and adaptation for an SaaS product. Collaborated closely with UX designers and developers on shared product initiatives.
Digital Marketing Officer at Golden Palace
November 1, 2022 - May 17, 2024Digital Projects Management: social medias, SEM, websites creations, brand strategies. Creation of a new website for French casinos, +35% traffic per month. Construction and management of multi-channel advertising campaigns: +110% followers on GP Sports page in 1 year.
Brand & Communication Coordinator at Golden Palace
November 1, 2021 - November 1, 2022Creation and implementation of the global CSR strategy (ISO 26000) and creation of a recurring fundraising month: 7K € raised 1st year. Creation and management of a corporate website with 3K € budget. Communication plan creation for a new brand (ORIA): definition of personas, embodiment of the tone of voice and values.
Marketing Coordinator at Maxi Toys
March 1, 2021 - October 31, 2021Project management between Marketing, Sales, CRM and Graphics teams. Redaction and implementation of marketing processes. Negotiations with partner brands, 1 500 € gifts per contests per month. Contests management with an average of 16K opt-in per contest.
Marketing Coordinator at Mattel
July 1, 2018 - December 31, 2019Brand and Product Manager for infant toys and board games (Fisher- Price, MEGA Bloks, Uno...). Weekly market and trend analyses using Nielsen data.
Education
UX/UI Designer at ULB & Digitalcity.brussels
January 20, 2025 - July 16, 2025Master in Marketing, Brand Management at NEOMA BS
September 1, 2015 - December 20, 2018Degree in Economic and Social Administration at Reims, France
September 1, 2013 - June 30, 2015Qualifications
UX UI Designer
January 20, 2025 - June 16, 2025Industry Experience
Retail, Media & Entertainment, Gaming, Software & Internet, Manufacturing, Professional Services
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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