Available to hire
I’m a multidisciplinary designer blending creative craft with strategic thinking. I’ve worked across advertising and software, partnering with global brands and early-stage startups to turn ideas into clear, scalable outcomes. From concept through to delivery, I shape thoughtful UX, refined UI, and cohesive brand systems that feel considered and built to last.
Experience Level
Language
English
Fluent
Work Experience
Senior Designer at Deed
September 1, 2025 - January 1, 2026Sole Senior Designer, owning product UX/UI, brand, creative direction, and social presence. Collaborated with founders and engineers to shape the product and bring the visual world of Deed to life across the app and beyond.
Product Designer at Ideall
April 1, 2024 - August 1, 2025Led end-to-end UX/UI improvements for research at scale, scaling the design infrastructure as the team grew from 10 to 40. Mapped customer insights and journeys, collaborating with engineers to simplify complex flows and improve usability for large-scale research projects.
UX/UI Designer at Daylight
September 1, 2022 - August 1, 2023Touched every part of the design process from user journeys to high-fidelity prototyping. Delivered impactful work for major clients like the WHO and Auckland Council, balancing creative execution with the functional requirements of high-profile digital products.
Product Designer at ezyVet
September 1, 2021 - September 1, 2022Helped evolve a global veterinary platform used by clinics worldwide to manage intricate animal care workflows. In a fast-paced Agile setting, collaborated with cross-functional teams to understand user needs and test ideas that improved daily workflows for veterinary professionals.
UX/UI Designer at Stanley Street Agency
January 1, 2020 - September 1, 2020Executed high-velocity digital campaigns for Tier 1 clients (KFC, Rebel Sport), focusing on high-quality delivery and client presentation.
Senior Designer at Deeds
September 1, 2025 - January 1, 2026Owned everything from product UX/UI to brand, creative direction, and social presence; worked closely with founders and engineers to shape the product and bring the Deeds life across the app and beyond.
Product Designer at Ideally
April 1, 2024 - August 1, 2024Led end-to-end UX/UI improvements for scaling design infrastructure as the team grew from 10 to 40; translated research insights into actionable flows and systems, collaborating with engineers to deliver usable, scalable products.
Education
Bachelor of UX/UI Design at Auckland University of Technology
January 1, 2016 - February 16, 2026Bachelor of International Business at Auckland University of Technology
January 1, 2016 - February 16, 2026Bachelor of UX/UI Design at Auckland University of Technology
January 1, 2016 - February 17, 2026Bachelor of International Business at Auckland University of Technology
January 1, 2016 - February 17, 2026Qualifications
Industry Experience
Software & Internet, Media & Entertainment, Professional Services, Healthcare, Government, Education
Experience Level
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