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Hey I’m Liv, a content creator and video editor based in Cambridge, UK. I specialise in gaming, lifestyle and hobby based content but I’m open to producing content across all genres! I'm an expert in all things social media with a flair for spotting emerging trends as well as a deep understanding of audience behaviour. My distinctive blend of creativity and strategy will ensure your brands social media presence is elevated with engaging content that resonates, inspires and showcases what makes your brand truly unique! Portfolio: _Website not available. Sign in: https://www.twine.net/signup_…Hey I’m Liv, a content creator and video editor based in Cambridge, UK. I specialise in gaming, lifestyle and hobby based content but I’m open to producing content across all genres! I'm an expert in all things social media with a flair for spotting emerging trends as well as a deep understanding of audience behaviour. My distinctive blend of creativity and strategy will ensure your brands social media presence is elevated with engaging content that resonates, inspires and showcases what makes your brand truly unique! Portfolio: _Website not available. Sign in: https://www.twine.net/signup_

Liv Reed

Content Creator, Video Editor, Social Media Manager, +3

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Hey I’m Liv, a content creator and video editor based in Cambridge, UK. I specialise in gaming, lifestyle and hobby based content but I’m open to producing content across all genres! I'm an expert in all things social media with a flair for spotting emerging trends as well as a deep understanding of audience behaviour. My distinctive blend of creativity and strategy will ensure your brands social media presence is elevated with engaging content that resonates, inspires and showcases what makes your brand truly unique! Portfolio: _Website not available. Sign in: https://www.twine.net/signup_…Hey I’m Liv, a content creator and video editor based in Cambridge, UK. I specialise in gaming, lifestyle and hobby based content but I’m open to producing content across all genres! I'm an expert in all things social media with a flair for spotting emerging trends as well as a deep understanding of audience behaviour. My distinctive blend of creativity and strategy will ensure your brands social media presence is elevated with engaging content that resonates, inspires and showcases what makes your brand truly unique! Portfolio: _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

Hey I’m Liv, a content creator and video editor based in Cambridge, UK. I specialise in gaming, lifestyle and hobby based content but I’m open to producing content across all genres! I’m an expert in all things social media with a flair for spotting emerging trends as well as a deep understanding of audience behaviour. My distinctive blend of creativity and strategy will ensure your brands social media presence is elevated with engaging content that resonates, inspires and showcases what makes your brand truly unique!

Portfolio: Website not available. Sign in: https://www.twine.net/signup

Skills

Language

English

Fluent

Work Experience

Creator at VaynerMedia

November 1, 2022 - January 1, 2025

In this role, I created engaging, platform-native content for a range of clients. My responsibilities included researching trends and cultural moments, planning and conceptualising content, videography and photography, editing, and copywriting to deliver high-performing, audience-first campaigns. Clients worked with: Zoom - PICO - Indeed - Chessington World of Adventures - Asda - George at Asda - Visa - NatWest

Influencer Executive at Coolr

April 1, 2025 - October 31, 2025

In this role, I led end-to-end influencer marketing campaigns for Samsung UK, managing the full process from strategy and planning through to execution and reporting. My responsibilities included sourcing and vetting creators, managing influencer relationships, and leading negotiations and budget allocation to ensure campaigns were delivered effectively and within scope. I developed campaign strategies aligned with brand objectives and cultural moments, ensuring content was both impactful and platform-native. I also oversaw campaign performance, analysing results and delivering insights and reports to inform future activity. In addition, I supported the planning and execution of influencer events and activations, ensuring a seamless and engaging brand experience.

Influencer Marketing Coordinator at Cherry Pick Talent

November 3, 2025 - March 13, 2026

In this role, I managed multiple influencer marketing campaigns simultaneously across global markets, working with clients including ExpressVPN, Facetune, Tetris, and the BBC. I was responsible for sourcing and vetting creators, leading negotiations, and managing end-to-end talent communications to ensure seamless campaign delivery. I developed creative briefs and campaign strategies tailored to each brand, aligning content with platform trends, cultural moments, and audience behaviours. Working across international campaigns, I collaborated closely with both clients and creators to deliver high-quality, on-brand content at scale. I also supported campaign reporting and performance analysis, using insights to optimise future activity and drive stronger results.

Freelance Content Creator at Self Employed

May 4, 2020 - Present

Since 2020, I have worked as a freelance content creator, collaborating with global brands including Dyson, ASOS, Logitech, Taco Bell, HyperX, and SharkNinja. I create engaging, platform-native content across TikTok, Youtube & Instagram, managing the full process from initial idea and strategy through to filming, editing, and final delivery! My work is rooted in storytelling, with a strong focus on aligning brand messaging with current trends, cultural moments, and audience behaviours. Alongside brand collaborations, I manage and grow my own social media platforms (@livreedo), where I apply content strategy, trend research, and audience insights to consistently produce high-performing, aesthetic content. This hands-on experience has given me a strong understanding of what resonates with audiences and how to translate that into impactful content for brands. I pride myself on bringing a creative, detail-oriented approach to every project, combining both strategic thinking and visual storytelling to deliver content that feels authentic, engaging, and on-brand.