Liyakat Alli Mohammad

Available to hire

I am a performance-driven marketing professional with extensive experience generating high-value leads and revenue for coaches, consultants, and businesses through LinkedIn, Meta (Facebook), and Google Ads campaigns. S.

About

I am a performance-driven marketing professional with extensive experience generating high-value leads and revenue for coaches, consultants, and businesses through LinkedIn, Meta (Facebook), and Google Ads campaigns. I excel at brand positioning, paid campaigns, content strategy, and lead generation systems, delivering measurable results for clients across the U.S. and globally.

I am highly organized and results-focused, capable of managing marketing initiatives from concept to completion. I thrive in collaborative, cross-functional environments, enjoy data-driven optimization, and am open to remote opportunities to help businesses grow and achieve their marketing goals.

  • Joined August 2025

Industry experience

  • Healthcare
  • Education
  • Professional Services
  • Other
  • Media & Entertainment
  • Software & Internet
  • Life Sciences
  • Consumer Goods
  • Retail
  • Financial Services

Projects · 1

This project focuses on creating awareness about the three most common mistakes made by EB1A visa applicants and how to avoid them. Through a visually engaging Pinterest pin and accompanying content, we aimed to:

Educate professionals and applicants about the critical pitfalls in the EB1A process.

Provide a quick, digestible, and shareable resource (15-second reel + pin).

Drive traffic and inquiries for EB1A consultation services via CTA (website, email, and phone).

Work experience· 5 roles

Social Media Specialist - B2B (Freelance)Jan 2025 – Present · 1 yr 11 mos

Designed and executed B2B LinkedIn strategies for coaches, consultants, and SMEs, generating 35+ high-ticket leads from the U.S. and global markets through outreach and profile optimization. Created engaging LinkedIn content (posts, articles, and ad copy) to increase brand awareness and qualified leads, resulting in a 15% increase in visibility. Supported automation flows for bulk email campaigns and lead-nurturing processes, increasing response rate by 20%. Analyzed performance data through Google Analytics and LinkedIn Insights, optimizing content and campaigns, resulting in a 35% increase in click-through rate.

Social Media Manager · Narayana GroupDec 2024 – Dec 2024 · 1 mo

Developed B2B and B2C social media strategies across LinkedIn, YouTube, and Instagram, boosting inquiries by 35% through targeted video content and social selling initiatives. Crafted engaging copy and visuals for business audiences, aligning with brand campaigns and SEO objectives to enhance online presence. Analyzed campaign performance using Google Analytics and YouTube Analytics, improving video engagement by 40% through data-driven optimizations. Supported cross-functional teams to deliver cohesive content for lead generation and brand awareness.

Social Media Manager · Market Men GroupNov 2023 – Nov 2023 · 1 mo

Executed B2B and B2C social media campaigns on LinkedIn, Instagram, and Facebook, achieving 30% higher engagement through strategic content and influencer collaborations. Developed content calendars and wrote compelling copy for business audiences, supporting brand awareness and lead generation goals. Monitored performance data to optimize campaigns, identifying trends that increased share of voice for B2C clients.

Digital Marketing Manager · Agape MediaJul 2023 – Aug 2025 · 2 yrs 2 mos
Pharma Marketing · Deccan Healthcare & Lundbeck IndiaJun 2001 – Feb 2020 · 18 yrs 9 mos

Education

Bachelor of Science (B.Sc.) · Utkal University, Bhubaneswar1993 – 1996

Certifications and awards

Google Ads & Analytics (LearInK Academy)2030 – 2025
AI Tools Integration Workshop Certification2030 – 2025
Certified Digital Marketing Trainer | NSDC India2025 – 2027
Complete Digital Marketing (Facebook Ads) - Udemy2030 – 2025

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