Hi, I’m LIYAKAT ALLI MOHAMMAD, a results-driven Content and Social Media Marketing Manager with 6+ years of proven experience in B2B SaaS, fintech, and cybersecurity. I’ve consistently driven audience engagement and brand growth by designing multi-channel strategies, leveraging AI-powered content creation, and turning data into actionable insights. I’m adept at executive thought leadership, cross-functional collaboration, and scaling communities on LinkedIn, Substack, Reddit, and Product Hunt. My approach blends strategic planning with hands-on execution to deliver measurable results and compelling storytelling for diverse audiences.…

LIYAKAT ALLI MOHAMMAD

PRO

Hi, I’m LIYAKAT ALLI MOHAMMAD, a results-driven Content and Social Media Marketing Manager with 6+ years of proven experience in B2B SaaS, fintech, and cybersecurity. I’ve consistently driven audience engagement and brand growth by designing multi-channel strategies, leveraging AI-powered content creation, and turning data into actionable insights. I’m adept at executive thought leadership, cross-functional collaboration, and scaling communities on LinkedIn, Substack, Reddit, and Product Hunt. My approach blends strategic planning with hands-on execution to deliver measurable results and compelling storytelling for diverse audiences.…

Available to hire

Hi, I’m LIYAKAT ALLI MOHAMMAD, a results-driven Content and Social Media Marketing Manager with 6+ years of proven experience in B2B SaaS, fintech, and cybersecurity. I’ve consistently driven audience engagement and brand growth by designing multi-channel strategies, leveraging AI-powered content creation, and turning data into actionable insights.

I’m adept at executive thought leadership, cross-functional collaboration, and scaling communities on LinkedIn, Substack, Reddit, and Product Hunt. My approach blends strategic planning with hands-on execution to deliver measurable results and compelling storytelling for diverse audiences.

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Language

English
Fluent
Hindi
Fluent
German
Advanced

Work Experience

Digital Marketing Manager at Agape Media
July 31, 2023 - August 27, 2025
Developed and executed end-to-end social media and paid ad campaigns for clients based in the US. Increased inbound leads by 35% via LinkedIn outreach and optimized Meta Ads. Directed creative workflows including video storyboards, ad graphics design, and interactive reels production. Managed budgets up to $20,000/month achieving an average 4.5× ROI.
Pharma Sales & Marketing Manager at Lundbeck India Pvt Ltd / Deccan Healthcare Ltd
June 1, 2001 - February 28, 2020
Worked as Territory Sales Manager at Lundbeck India (2001-2010) promoting Neurology and Psychiatry brands. Later served as Zonal Sales Manager at Deccan Healthcare (2010-2020) managing Omega 3,6 and nutraceutical products. Developed expertise in client relationship management, B2B sales growth, and strategic brand positioning.
Social Media Manager at Narayana Group
December 1, 2024 - December 1, 2024
Developed B2B and B2C social media strategies across LinkedIn, YouTube, and Instagram, boosting inquiries by 35% through targeted video content and social selling initiatives. Crafted engaging copy and visuals for business audiences, aligning with brand campaigns and SEO objectives to enhance online presence. Analyzed campaign performance using Google Analytics and YouTube Analytics, improving video engagement by 40% through data-driven optimizations. Supported cross-functional teams to deliver cohesive content for lead generation and brand awareness.
Social Media Manager at Market Men Group
November 1, 2023 - November 1, 2023
Executed B2B and B2C social media campaigns on LinkedIn, Instagram, and Facebook, achieving 30% higher engagement through strategic content and influencer collaborations. Developed content calendars and wrote compelling copy for business audiences, supporting brand awareness and lead generation goals. Monitored performance data to optimize campaigns, identifying trends that increased share of voice for B2C clients.
Senior Social Media Marketing Specialist at Freelance (Remote)
January 1, 2025 - November 18, 2025
Developed and managed comprehensive content strategies for B2B clients in SaaS, fintech, and digital services; leveraged AI-powered tools for audience insights, content optimization, and trend forecasting; built and managed LinkedIn presence and executive thought leadership programs, improving visibility and engagement by 40%; designed multi-platform social strategies (LinkedIn, Reddit, Substack, Product Hunt) for organic community growth; monitored analytics and produced detailed performance reports to guide optimization decisions.

Education

Bachelor of Science (B.Sc.) at Utkal University, Bhubaneswar
April 1, 1993 - March 31, 1996

Qualifications

Google Ads & Analytics (LearInK Academy)
January 11, 2030 - October 14, 2025
AI Tools Integration Workshop Certification
January 11, 2030 - October 14, 2025
Certified Digital Marketing Trainer | NSDC India
January 1, 2025 - January 1, 2027
Complete Digital Marketing (Facebook Ads) - Udemy
January 11, 2030 - November 17, 2025
AI Tools Integration Workshop Certification
January 1, 2023 - November 17, 2025

Industry Experience

Healthcare, Education, Professional Services, Other, Media & Entertainment, Software & Internet, Life Sciences, Consumer Goods, Retail, Financial Services
    paper EB1A Success Blueprint: Avoiding the Top 3 Mistakes

    This project focuses on creating awareness about the three most common mistakes made by EB1A visa applicants and how to avoid them. Through a visually engaging Pinterest pin and accompanying content, we aimed to:

    Educate professionals and applicants about the critical pitfalls in the EB1A process.

    Provide a quick, digestible, and shareable resource (15-second reel + pin).

    Drive traffic and inquiries for EB1A consultation services via CTA (website, email, and phone).