Hi, I’m Loay El-Aswad
I’m a self-taught Motion Graphic Designer, Editor, 2D Animator based in Cairo with 10 years experience.
Website: loayelaswad.tv
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A minute and half video summarizes Cairo Bites event. It’s Egypt’s first & biggest food festival featuring a wide and diversified line-up of local, regional as well as international eating establishments and food-related businesses in a fun, warm and dynamic environment identified as the ultimate showcase of the Egyptian food industry.
Editing and directing summary video for Money Talks Summit, money/investing-related event that takes place at Dusit Thani hotel based in 5th Settlement, New Cairo, Egypt.
It was important to capture the event’s spirit of professionalism and different aspects of the event to help make the right impression on audience at social media or through personal meetings.
Editing and directing summary videos for Your Child Expo, Egypt’s biggest child-related topics and services event.
Brief: It was important to capture the spirit of this engaging event in the summary to help make the right impression on audience at social media or through personal meetings.
My Me Mall is a website dedicated to sell things from the internet and deliver it to your house. They wanted a logo animation that simulates their products reaching every house in the Middle East.
Software:
Cinema 4D
After Effects
Adage is an organization that aims to spread the Prophet Muhammad’s speech and wisdom to the world in many different languages. They asked for a logo animation that represents their message.
Cairo Bites food festival TV ad aired on CBC Sofra channel.
Client: Sirkil
Brand: Cairo Bites Food Festival
Year: April 2017
Cairo Bites food festival TV ad aired on CBC Sofra channel. My fellow artist Abdallah El-Kotabi did the designer work and I’ve done the animation and sound part.
“Sagda” is a praying rug for Muslims that count the Raka’s for them automatically. The client reached for an explainer which he can put at the landing page of his website.
Software:
Photoshop
After Effects
Audition
“At Flink we believe in the power of stories. We’re on a journey to create stories that will have a long lasting effect on humans.”
The creative director: Omar A Rashed called me to supervise, animate, sound-design his company’s intro and work with his illustrator: Rana Qandil to make his vision come to life. Here’s the result!
Credits:
Creative director: Omar A Rashed
Illustrator: Rana Qandil
Animation, Sound design, Music: Loay El-Aswad
Software:
Illustrator
After Effects
Audition
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