I am a motivated winemaker, sommelier, and designer with 10+ years of experience leading cross-disciplinary projects in wine, design, and experiential spaces. I thrive on guiding teams, developing branding, and delivering memorable guest experiences in tasting rooms, studios, and events. My work blends winemaking development, studio fabrication, and branding to produce high-quality results while nurturing client relationships and fostering a collaborative, friendly workplace.

Aaron Gratch

I am a motivated winemaker, sommelier, and designer with 10+ years of experience leading cross-disciplinary projects in wine, design, and experiential spaces. I thrive on guiding teams, developing branding, and delivering memorable guest experiences in tasting rooms, studios, and events. My work blends winemaking development, studio fabrication, and branding to produce high-quality results while nurturing client relationships and fostering a collaborative, friendly workplace.

Available to hire

I am a motivated winemaker, sommelier, and designer with 10+ years of experience leading cross-disciplinary projects in wine, design, and experiential spaces. I thrive on guiding teams, developing branding, and delivering memorable guest experiences in tasting rooms, studios, and events.

My work blends winemaking development, studio fabrication, and branding to produce high-quality results while nurturing client relationships and fostering a collaborative, friendly workplace.

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Experience Level

Expert
Intermediate

Language

English
Fluent

Work Experience

Tasting Room Manager at Cellar Beast Winehouse
February 1, 2022 - Present
Winemaking Development & Production (harvest, cellar, lab analysis). Management of 7+ Somm team. DTC sales. Design & branding lead. Guest services management. Event coordination. Lead large scale pairings, presentations & classes. Menu development. Oversee tasting room operations / industry compliance.
Designer & Gallery Coordinator at Lone Folk Studio
January 1, 2019 - February 1, 2022
Designed, produced, and coordinated gallery exhibitions; led client relations and project execution; contributed to marketing and sales at Canyon Road Arts District; planned and organized railyard market activities.
Manager at Craft Apparatus Studio
August 1, 2014 - October 1, 2018
Led a high-end multidisciplinary design studio; managed production schedules; supervised a team of artists; collaborated with the Artistic Director to develop new design and fabrication practices; created custom branding packages for clients; coordinated gallery sales and events.
Winemaking Development & Production at Industrial Artist Design Communications Ltd.
April 1, 2013 - August 1, 2014
Winemaking development & production (harvest, cellar, lab analysis). Management of 7+ Somm team. DTC sales. Design & branding lead. Guest services management. Event coordination.

Education

Bachelor of Fine Arts at Cazenovia College
January 1, 2008 - January 1, 2012
Sommelier Level IV at National Wine School
January 1, 2023 - June 23, 2026
Certified L3 Somm at National Wine School
January 11, 2030 - June 23, 2026

Qualifications

ServSafe Manager Certification
January 11, 2030 - January 31, 2029
RAMP - PA Server / Seller
January 11, 2030 - January 31, 2027
Double Gold - Finger Lakes International Competition (2022 Vintage Primitivo)
January 1, 2022 - June 23, 2026
Gold - Texas International Wine Competition (2022 Vintage Primitivo)
January 1, 2022 - June 23, 2026

Industry Experience

Travel & Hospitality, Manufacturing, Retail, Professional Services, Media & Entertainment