Hello! I'm Lorena, a versatile illustrator and graphic designer with over 8 years of experience in character design, concept art, and visual storytelling. I specialize in crafting expressive characters and environments for animation, publishing, and sometimes branding. I'm passionate about bringing ideas to life through appealing illustrations.

Lorena Castro

Hello! I'm Lorena, a versatile illustrator and graphic designer with over 8 years of experience in character design, concept art, and visual storytelling. I specialize in crafting expressive characters and environments for animation, publishing, and sometimes branding. I'm passionate about bringing ideas to life through appealing illustrations.

Available to hire

Hello! I’m Lorena, a versatile illustrator and graphic designer with over 8 years of experience in character design, concept art, and visual storytelling. I specialize in crafting expressive characters and environments for animation, publishing, and sometimes branding. I’m passionate about bringing ideas to life through appealing illustrations.

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Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Art Director & Illustrator at We are Alive
March 1, 2020 - Present
- Create high-quality character designs, backgrounds, and assets for animation projects. - Develop visual styles and concept art for animated commercials and digital campaigns. - Ensure illustration consistency across all project assets. - Collaborate with animators and designers to bring characters and environments to life.
Graphic Designer - Jr. Art Director at David MOB
August 15, 2025 - June 1, 2019
- Designed custom illustrations for advertising, branding, and social media content. - Created visual content for social campaigns across Honduras, the Dominican Republic, and El Salvador, covering campaign imagery, BTL materials, and explainer videos.
Graphic Designer - Illustrator at INKK
August 15, 2017 - May 15, 2018
- Illustrated characters, icons, and backgrounds for explainer videos and branding projects. - Created storyboards. - Created presentation layouts
Freelance Illustrator at Freepik
July 6, 2016 - August 1, 2018
- Did a variety of vector illustrations and digital assets for diverse design needs. (invitations, newsletter templates, screensavers, etc) - Adapted to different artistic styles based on client requirements.

Education

Bachelor's in Graphic Design at UTADEO
August 1, 2013 - August 8, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment
    paper Harvey Milk Book

    This is the story of the remarkable life of Harvey Milk, a pioneering figure in LGBTQ+ history. From Milk’s courageous advocacy in his early days as a community organizer to his groundbreaking election as one of the first openly gay individuals to hold public office in the United States.

    This book is a celebration of diversity, love, and the belief that every individual has the power to make a difference in the world.

    I was in charge of the book illustration.
    https://www.twine.net/signin