I am a results-driven and highly motivated Project Manager with over eight years of experience delivering complex digital marketing and Account-Based Marketing (ABM) campaigns across EMEA. I lead cross-functional teams and manage end-to-end project delivery in B2B environments, with a focus on exceeding client expectations. I’m skilled at using tools like Asana, Forecast, Trello, Slack, HubSpot and Jira to drive workflow efficiency, collaboration, and visibility. I have successfully managed and delivered 20+ ABM campaigns for enterprise clients, optimising timelines, budgets, and quality standards. I’m known for my outstanding communication, organisational skills, and commitment to continuous improvement.

Louise Beadle

I am a results-driven and highly motivated Project Manager with over eight years of experience delivering complex digital marketing and Account-Based Marketing (ABM) campaigns across EMEA. I lead cross-functional teams and manage end-to-end project delivery in B2B environments, with a focus on exceeding client expectations. I’m skilled at using tools like Asana, Forecast, Trello, Slack, HubSpot and Jira to drive workflow efficiency, collaboration, and visibility. I have successfully managed and delivered 20+ ABM campaigns for enterprise clients, optimising timelines, budgets, and quality standards. I’m known for my outstanding communication, organisational skills, and commitment to continuous improvement.

Available to hire

I am a results-driven and highly motivated Project Manager with over eight years of experience delivering complex digital marketing and Account-Based Marketing (ABM) campaigns across EMEA. I lead cross-functional teams and manage end-to-end project delivery in B2B environments, with a focus on exceeding client expectations.

I’m skilled at using tools like Asana, Forecast, Trello, Slack, HubSpot and Jira to drive workflow efficiency, collaboration, and visibility. I have successfully managed and delivered 20+ ABM campaigns for enterprise clients, optimising timelines, budgets, and quality standards. I’m known for my outstanding communication, organisational skills, and commitment to continuous improvement.

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Experience Level

Expert
Expert
Intermediate

Language

English
Fluent

Work Experience

Project Manager Strategic ABM
January 1, 2022 - October 1, 2025
Lead the delivery of complex, insight-led Account-Based Marketing (ABM) programs for global B2B clients, including multi-account and multi-region campaigns across EMEA. Manage cross-functional teams to execute highly personalised, multi-channel strategies designed to drive pipeline growth and accelerate revenue. Collaborate with client marketing and sales teams to align ABM campaigns with objectives and address account challenges. Plan and execute integrated ABM tactics, including bespoke content creation, digital campaigns, and direct engagement strategies. Ensure campaigns are data-driven, continuously optimised, and aligned to measurable KPIs and ROI. Leverage tools such as Asana, Forecast, Slack, HubSpot, and Jira to manage workflow, budgets, and stakeholder communications. Champion governance and process optimisation within ABM project delivery.
Senior Project Manager at TWO Digital Marketing
June 1, 2018 - December 1, 2021
Led and grew the project management team at a digital agency specialising in finance-sector clients, progressing from Project Manager to Senior Project Manager. Managed cross-functional teams of web developers, creatives, and technologists to deliver digital campaigns across EMEA, including website rebrands, digital advertising, gamification projects, and email marketing. Owned end-to-end delivery of complex digital campaigns, ensuring timelines, budgets, and quality standards were met. Acted as primary client contact, building strong client relationships and improving communication workflows both externally and internally. Oversaw financial management of projects, including budget tracking and stakeholder reporting. Developed and trained a growing team, embedding best practices in project governance and delivery. Supported leadership to drive process improvements and adoption of emerging technologies.
Admissions Assistant Manager (and Progression through Operational Roles) at Chessington World of Adventures, Merlin Entertainments
January 1, 2009 - December 31, 2018
Progressed through a variety of operational leadership roles within Merlin's management team, building a foundation in large-scale park operations, team leadership, and revenue management. Led operational teams of 60–70 staff, oversaw admissions and guest experience, and managed the Merlin Annual Pass sales team. Conducted Park Manager shifts, championed performance management, and fostered a positive, high-energy culture aligned with Merlin’s vision.
Drama Tutor at LinkAble
January 1, 2015 - January 1, 2018
Drama tutor for LinkAble charity supporting children and adults with learning disabilities. Designed and delivered weekly drama sessions aimed at building confidence, communication, and performance skills. Led two groups (more able and more vulnerable), adapted techniques to individual and group needs, and directed four theatre productions.
Rides Host / Operator at Chessington World of Adventures, Merlin Entertainments
January 1, 2009 - December 31, 2014
Operated park rides, ensured safety standards, and delivered high-quality guest experiences. Led a team of 60–70 staff during shifts and supported admissions operations as needed.
Rides Team Leader at Chessington World of Adventures, Merlin Entertainments
January 1, 2014 - December 31, 2015
Led a team of ride operators, ensuring safety and delivering a high-quality guest experience.
Rides Assistant Area Manager at Chessington World of Adventures, Merlin Entertainments
January 1, 2015 - December 31, 2016
Supported the area manager by supervising staff, coordinating ride operations, and maintaining safety and service standards across assigned rides.
Admissions Assistant Manager at Chessington World of Adventures, Merlin Entertainments
January 1, 2016 - December 31, 2018
Progressed through admissions and guest experience leadership responsibilities, contributing to park-wide operational excellence.

Education

BA (Hons) Drama and Performance at University of Portsmouth
January 1, 2011 - January 1, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Financial Services