I am a versatile Communications and Media Professional with over 10 years of experience in television, digital media, government, and marketing. I specialize in content creation, influencer marketing, public relations, and audience engagement, with a talent for crafting compelling narratives and managing media relations. I pride myself on my strong communication, leadership, and cross-cultural collaboration skills, complemented by my permanent residency in Canada. Throughout my career, I have successfully leveraged social and digital platforms to enhance brand visibility and drive engagement across various sectors. I am passionate about producing impactful presentations and digital campaigns that connect with diverse audiences and deliver measurable results, continually striving to grow and exceed expectations in every role I undertake.

Love Onyinye Mba

I am a versatile Communications and Media Professional with over 10 years of experience in television, digital media, government, and marketing. I specialize in content creation, influencer marketing, public relations, and audience engagement, with a talent for crafting compelling narratives and managing media relations. I pride myself on my strong communication, leadership, and cross-cultural collaboration skills, complemented by my permanent residency in Canada. Throughout my career, I have successfully leveraged social and digital platforms to enhance brand visibility and drive engagement across various sectors. I am passionate about producing impactful presentations and digital campaigns that connect with diverse audiences and deliver measurable results, continually striving to grow and exceed expectations in every role I undertake.

Available to hire

I am a versatile Communications and Media Professional with over 10 years of experience in television, digital media, government, and marketing. I specialize in content creation, influencer marketing, public relations, and audience engagement, with a talent for crafting compelling narratives and managing media relations. I pride myself on my strong communication, leadership, and cross-cultural collaboration skills, complemented by my permanent residency in Canada.

Throughout my career, I have successfully leveraged social and digital platforms to enhance brand visibility and drive engagement across various sectors. I am passionate about producing impactful presentations and digital campaigns that connect with diverse audiences and deliver measurable results, continually striving to grow and exceed expectations in every role I undertake.

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Language

English
Fluent

Work Experience

Google Ads Account Manager at Teleperformance (Representing Google)
September 1, 2024 - Present
Managed and optimized Google Ads campaigns by conducting competitive analyses to create customized advertising strategies, maximizing ROI, and prioritizing accounts. Facilitated meetings with marketing agencies to gather market intelligence, resulting in a 95% client satisfaction rate. Oversaw budget management and optimized bidding strategies, increasing conversion rates by 40% within 6 months. Collaborated with agencies to identify challenges and improve account performance with tailored strategies, achieving a 35% increase in client ROI and a 25% boost in traffic.
Marketing Manager at ST Vieve Healthcare
July 31, 2024 - August 15, 2025
Conducted comprehensive market research to inform strategic marketing initiatives. Created and optimized PPE campaigns and collaborated with healthcare entities to build partnerships and enhance brand identity. Managed media and public relations activities including content creation for company website and social media. Coordinated healthcare events and webinars, increasing attendance and industry presence. Achieved a 95% increase in patient engagement and an 85% increase in online engagement alongside 90% growth in website traffic through targeted digital campaigns.
Presenter & Producer at Immigration & Nationality Services
March 1, 2023 - August 15, 2025
Researched topics, produced, and hosted daily live shows, writing scripts and coordinating with production and marketing teams. Provided live links between programs and adapted to live changes effectively. Created engaging content for various communication channels and developed social campaigns. Played a key role in department accreditation and satisfaction improvements. Built social media presence, increasing show ratings by 70%, Facebook followers from 2,000 to 40,000, and TikTok followers from 0 to 20,000 within a year.
Content Producer (Freelance) at Backstage & Starnow
September 1, 2020 - Present
Produced content for multiple brands including Firmoo, Twine, Currys, and BBC. Acted as brand ambassador for clients, promoting via social media. Increased email outreach open rates to 15% and generated over 100 backlinks through new campaign initiatives.
Event Host at Ting Irie
September 30, 2020 - August 15, 2025
Hosted diverse events such as game shows, karaoke, and talent shows, engaging audiences and enhancing guest experience. Managed online trends analysis for successful social media campaigns. Organized and supervised events, booked performance artists, and redesigned guest monitoring systems, reducing costs by 30%. Awarded Bronze for Best Event Host four consecutive times.
TV Presenter & Producer at Mega Vision Production
July 31, 2019 - August 15, 2025
Performed broadcast duties including field reporting, story development, guest booking and interviewing. Managed social media presence and collaborated with creative teams for project goals. Secured high-profile guests on short notice and led social media strategy boosting followers substantially in short periods.
Radio Host at INNK 104.5 FM Radio
June 30, 2017 - August 15, 2025
Conducted and prepared interviews, produced news segments, and curated program content tailored to audience preferences. Expanded client list by 30% and increased show ratings by 25% through notable social media growth.
Communications & Media Relations Manager at Teleperformance (Representing Google)
September 1, 2024 - Present
Developed and implemented data-driven communications and digital strategies which improved campaign ROI by 35%. Led client communications with needs assessments and tailored Google Ads strategies that boosted traffic by 25%. Oversaw budget allocations across digital campaigns that increased conversion rates by 40% within six months. Built strong client relationships achieving 95% satisfaction through strategic communications and actionable insights.
Marketing & Communications Manager at Sky Cinema
July 31, 2024 - September 4, 2025
Directed and coordinated public-facing events, webinars, PR, and media campaigns. Produced press releases, newsletters, and website content to enhance brand presence. Conducted research and developed communication strategies leading to an 85% increase in engagement and 90% website traffic growth. Created multi-channel content to promote organizational initiatives.
Presenter & Content Producer at Immigration & Nationality Services
March 1, 2023 - September 4, 2025
Hosted and produced live programs and online interviews, writing scripts and coordinating with production teams to deliver engaging on-air content. Collaborated with marketing teams to create multimedia campaigns across social platforms and newsletters. Grew social media presence significantly, boosting show ratings by 70% and expanding Facebook followers from 2,000 to 40,000.
Freelance Content Creator & Influencer at Backstage
September 1, 2020 - Present
Partnered with global brands such as BBC, Firmoo, Currys, Twine, and Heygen to develop influencer campaigns that increased client brand visibility. Produced social video content on TikTok, YouTube, and Instagram, achieving 15% higher engagement rates and strengthening audience loyalty.
Influencer Marketing Manager at Ting Irie
September 30, 2020 - September 4, 2025
Led influencer partnerships and campaigns, collaborating with creators to enhance brand visibility and audience reach. Developed influencer strategies by identifying relevant creators, negotiating collaborations, and tracking campaign ROI. Managed multi-channel campaigns on Instagram, TikTok, and YouTube resulting in a 60% boost in engagement.
TV Presenter & Producer at MTV Base
August 31, 2019 - September 4, 2025
Produced and presented TV programs, conducted interviews, managed schedules, and coordinated live productions. Built a strong digital presence growing social media audiences significantly with over 30,000 followers within six months. Developed communication strategies for product launches and promotional campaigns.
Radio Host & Announcer at Wazobia FM
June 30, 2017 - September 4, 2025
Hosted radio shows, conducted interviews, and produced news and lifestyle content. Enhanced audience engagement by tailoring programs to community interests, boosting ratings by 25%. Cultivated media relationships by booking high-profile guests and expanding the audience base.

Education

Master's in Producing for Film and Television at Teesside University
September 28, 2020 - September 28, 2021
Masters in Producing for Film and Television at Teesside University - UK
January 11, 2030 - August 15, 2025
B.Sc. (Hons) in Accounting at Chukwuemeka Odumegwu Ojukwu University (COOU) – Nigeria
January 11, 2030 - August 15, 2025
Masters in Producing for Film and Television at Teesside University, UK
January 11, 2030 - September 4, 2025
B.Sc. (Hons) in Accounting at Anambra State University, Nigeria
January 11, 2030 - September 4, 2025

Qualifications

Producing for TV and Social Media
July 20, 2020 - August 23, 2020
Business Administration Certificate
August 23, 2019 - August 30, 2019
Introduction to Social Media Marketing (Meta, Coursera, USA)
January 11, 2030 - August 15, 2025
Google Ads Search Certification Canada (Cert No: 118457952)
January 11, 2030 - August 15, 2025
Worker Health And Safety Awareness (Ministry of Labour, Training and Skills, Ontario, Canada)
January 11, 2030 - August 15, 2025
Communication Strategies For Virtual Age (University of Toronto, Canada)
January 11, 2030 - August 15, 2025
Digital Marketing Level 3 Certificate (Netcom Training Institute, UK)
January 11, 2030 - August 15, 2025
Advanced Diploma in Leadership and Management Level 7 (CPD Courses, UK)
January 11, 2030 - August 15, 2025
Film and TV Production (Whistling Woods International, India)
January 11, 2030 - August 15, 2025
Business and Office Management Certificate (Edoxi Training Institute, Dubai, UAE)
January 11, 2030 - August 15, 2025
Professional Certificate in Communications and Public Relations
January 11, 2030 - September 4, 2025
Professional Certificate in Communication Strategies
January 11, 2030 - September 4, 2025
Google Ads Search Certification
January 11, 2030 - September 4, 2025
Professional Digital Marketing Level 3 Certificate
January 11, 2030 - September 4, 2025
Advanced Diploma in Leadership and Management
January 11, 2030 - September 4, 2025
Film and TV Production
January 11, 2030 - September 4, 2025

Industry Experience

Healthcare, Travel & Hospitality, Telecommunications, Media & Entertainment, Professional Services, Retail, Government
    uniE608 Acting in a Movie titled 'The Altruist '
    I acted in a Nollywood Movie titled 'The Altruist ' with Bimbo Ademoye and it is posted on YouTube and I have the rights to post the video. video explainervideo advert filmdirector
    uniE608 Presenting for DNCTV
    I presented for DNCTV at Destalker Live in Leicester and hosted the red carpet. video explainervideo advert
    uniE608 Presenting for Relaks Radio
    I did a feature of Relaks Radio and I was given the rights to the video to post. video explainervideo advert
    uniE608 Presenting for Currys
    I presented for Currys and the video was posted on YouTube and I have rights to repost the video, just like the contract signed stated. video explainervideo advert
    uniE608 Presenting for LFG Sports
    I presented for LFG Sports at the game between Bronchos and Jaguars at Wembley stadium. video explainervideo advert
    uniE608 Love Mba Intro Video
    This is my introduction video.