Lusi Travel - Brand & visual identity

I created the full brand experience—selecting typography, colors, and logo, building the visual identity, and setting the social media tone. I designed the website with an integrated store, developed clear and warm digital travel guides, and created Lusi-branded merchandise with original illustrations. The aim was to introduce Denmark to a wider audience, promote slow travel, and inspire experiences beyond the typical tourist path. Project: https://www.twine.net/signin