I'm a bilingual marketing and content specialist based in Melbourne, with a background that sits right at the intersection of premium brands and property. I currently manage content, copy and short-form video across six brand accounts at a Melbourne agency, including Helly Hansen Australia and Merivale, where I handle everything from shoot to edit to publish. Before that, I spent over a year at a property marketing company coordinating photography and video shoots, managing signage production, and creating brochures and campaign assets for residential developments across Melbourne. One campaign I'm especially proud of: a cross-platform push for a furniture brand that pulled 73K Instagram views and 16K TikTok views, with 85% of the venue's foot traffic traced directly back to it. That's the kind of result I aim for, content that doesn't just look good but actually moves people. I shoot and edit in CapCut and Premiere Pro, design in Photoshop, Illustrator and Canva, and I build my workflow around AI tools to move faster without losing quality. I have my own car and licence, so on-site content capture across Melbourne is never a problem. What sets me apart is that I've worked both sides of this kind of role, the creative output and the operational backbone behind it. I know how to keep a content calendar running smoothly while still making sure every photo and reel looks premium enough for the brand it's representing.

I'm a bilingual marketing and content specialist based in Melbourne, with a background that sits right at the intersection of premium brands and property. I currently manage content, copy and short-form video across six brand accounts at a Melbourne agency, including Helly Hansen Australia and Merivale, where I handle everything from shoot to edit to publish. Before that, I spent over a year at a property marketing company coordinating photography and video shoots, managing signage production, and creating brochures and campaign assets for residential developments across Melbourne. One campaign I'm especially proud of: a cross-platform push for a furniture brand that pulled 73K Instagram views and 16K TikTok views, with 85% of the venue's foot traffic traced directly back to it. That's the kind of result I aim for, content that doesn't just look good but actually moves people. I shoot and edit in CapCut and Premiere Pro, design in Photoshop, Illustrator and Canva, and I build my workflow around AI tools to move faster without losing quality. I have my own car and licence, so on-site content capture across Melbourne is never a problem. What sets me apart is that I've worked both sides of this kind of role, the creative output and the operational backbone behind it. I know how to keep a content calendar running smoothly while still making sure every photo and reel looks premium enough for the brand it's representing.

Available to hire

I’m a bilingual marketing and content specialist based in Melbourne, with a background that sits right at the intersection of premium brands and property.
I currently manage content, copy and short-form video across six brand accounts at a Melbourne agency, including Helly Hansen Australia and Merivale, where I handle everything from shoot to edit to publish. Before that, I spent over a year at a property marketing company coordinating photography and video shoots, managing signage production, and creating brochures and campaign assets for residential developments across Melbourne.
One campaign I’m especially proud of: a cross-platform push for a furniture brand that pulled 73K Instagram views and 16K TikTok views, with 85% of the venue’s foot traffic traced directly back to it. That’s the kind of result I aim for, content that doesn’t just look good but actually moves people.
I shoot and edit in CapCut and Premiere Pro, design in Photoshop, Illustrator and Canva, and I build my workflow around AI tools to move faster without losing quality. I have my own car and licence, so on-site content capture across Melbourne is never a problem.
What sets me apart is that I’ve worked both sides of this kind of role, the creative output and the operational backbone behind it. I know how to keep a content calendar running smoothly while still making sure every photo and reel looks premium enough for the brand it’s representing.

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Language

English
Fluent
Chinese
Fluent

Work Experience

Add your work experience history here.

Education

at Shandong University of Finance and Economics
January 1, 2019 - December 31, 2023
at RMIT University
January 1, 2023 - December 31, 2025

Qualifications

Certificate of Outstanding Art Contribution
January 11, 2030 - June 22, 2026
Third Prize, National Digital Media Competition
January 11, 2030 - June 22, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Travel & Hospitality, Software & Internet