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Hi, I'm Macy Walker—a creative professional who loves building engaging brands online. I lead social media programs end-to-end, from strategy and content creation to analytics and influencer partnerships, delivering growth and meaningful audience connections. I thrive in fast-paced, collaborative environments where data-informed storytelling and hands-on production come together to drive ROI. I stay on the cutting edge of influencer marketing, social media, and digital content trends to craft campaigns that align with brand voice and goals.…Hi, I'm Macy Walker—a creative professional who loves building engaging brands online. I lead social media programs end-to-end, from strategy and content creation to analytics and influencer partnerships, delivering growth and meaningful audience connections. I thrive in fast-paced, collaborative environments where data-informed storytelling and hands-on production come together to drive ROI. I stay on the cutting edge of influencer marketing, social media, and digital content trends to craft campaigns that align with brand voice and goals.

Macy Walker

PRO

Content Creator, Social Media Manager, Video Editor, +2

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Hi, I'm Macy Walker—a creative professional who loves building engaging brands online. I lead social media programs end-to-end, from strategy and content creation to analytics and influencer partnerships, delivering growth and meaningful audience connections. I thrive in fast-paced, collaborative environments where data-informed storytelling and hands-on production come together to drive ROI. I stay on the cutting edge of influencer marketing, social media, and digital content trends to craft campaigns that align with brand voice and goals.…Hi, I'm Macy Walker—a creative professional who loves building engaging brands online. I lead social media programs end-to-end, from strategy and content creation to analytics and influencer partnerships, delivering growth and meaningful audience connections. I thrive in fast-paced, collaborative environments where data-informed storytelling and hands-on production come together to drive ROI. I stay on the cutting edge of influencer marketing, social media, and digital content trends to craft campaigns that align with brand voice and goals.

Available to hire

Phoenix, United States

Hi, I’m Macy Walker—a creative professional who loves building engaging brands online. I lead social media programs end-to-end, from strategy and content creation to analytics and influencer partnerships, delivering growth and meaningful audience connections.

I thrive in fast-paced, collaborative environments where data-informed storytelling and hands-on production come together to drive ROI. I stay on the cutting edge of influencer marketing, social media, and digital content trends to craft campaigns that align with brand voice and goals.

Skills

Language

English

Fluent

Work Experience

Inside Sales Representative at Home Advisor

September 1, 2020 - June 1, 2021

Teamwork and strong communication across sales and customer-success teams. Resolved customer inquiries, guided prospects through the sales process, and maintained a customer-first approach. Leveraged product knowledge and basic analytics to improve outreach effectiveness and nurture leads.

Social Media Manager & Creative Strategist at Wyoming Retailers

April 29, 2020 - October 29, 2025

Developed and executed content strategies across TikTok, Instagram, YouTube, and Facebook for multiple brands. Curated and created engaging, educational content tailored to each brand's voice and goals; collaborated on content ideas; delivered monthly and annual performance reporting; tracked engagement and content performance to optimize strategies. Led influencer marketing, including strategy, outreach, content briefs, approvals, and performance tracking; managed influencer budgets and timelines; guided creators to produce on-brand, high-quality output for website, socials, and product launches.