I am a Paid Social specialist with experience across both agency and in-house roles, leading multi-market strategy and performance campaigns. I’ve managed high-pressure client relationships, taken ownership of strategic direction, and consistently delivered against ambitious revenue targets. I’m confident presenting to senior stakeholders and enjoy turning complex data into clear, actionable insights. I’ve also managed, supported and developed team members, helping maintain high standards in fast-paced environments. I’m highly organised, adaptable, and comfortable managing heavy workload and tight deadlines. After six months of independent travel, I’m now excited and ready to bring my energy and experience into a new role.

Mae Morrison

I am a Paid Social specialist with experience across both agency and in-house roles, leading multi-market strategy and performance campaigns. I’ve managed high-pressure client relationships, taken ownership of strategic direction, and consistently delivered against ambitious revenue targets. I’m confident presenting to senior stakeholders and enjoy turning complex data into clear, actionable insights. I’ve also managed, supported and developed team members, helping maintain high standards in fast-paced environments. I’m highly organised, adaptable, and comfortable managing heavy workload and tight deadlines. After six months of independent travel, I’m now excited and ready to bring my energy and experience into a new role.

Available to hire

I am a Paid Social specialist with experience across both agency and in-house roles, leading multi-market strategy and performance campaigns. I’ve managed high-pressure client relationships, taken ownership of strategic direction, and consistently delivered against ambitious revenue targets. I’m confident presenting to senior stakeholders and enjoy turning complex data into clear, actionable insights. I’ve also managed, supported and developed team members, helping maintain high standards in fast-paced environments.

I’m highly organised, adaptable, and comfortable managing heavy workload and tight deadlines. After six months of independent travel, I’m now excited and ready to bring my energy and experience into a new role.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Group Paid Social Executive (Acting Manager) at Regatta Group
June 1, 2022 - November 1, 2023
Promoted from Executive to Acting Manager, leading paid social strategy across three global brands and 15 ad accounts. Managed and mentored a junior team member while driving cross-channel plans and revenue forecasts across retail and PR. Scaled Meta and TikTok activity, integrated TikTok into core brand strategy and media plans. Delivered YoY 30–80% revenue growth across key accounts. Partnered closely with organic, brand and digital teams to align on campaign strategy and drive strong commercial performance.
Paid Social Manager at Regatta Group
November 1, 2022 - October 1, 2025
Led paid social strategy across eight Northern European markets for a multi-million-pound jewellery client, managing campaigns across Meta, TikTok, Pinterest and Snapchat. Owned quarterly budget planning and media strategy, translating business goals into revenue-focused campaign plans. Consistently exceeded revenue forecasts, unlocking significant budget scaling and sustained growth across markets. Built strong senior client relationships and collaborated with platform partners to leverage beta opportunities and measure initiatives.
Paid Social Assistant at Dentsu | iProspect
July 1, 2021 - June 1, 2022
Managed paid social campaigns across Meta and TikTok for a portfolio of global clients, supporting both brand and performance objectives. Worked across multiple accounts with varying KPIs, budgets and strategies, ensuring high-quality, results-driven campaigns. Supported campaign strategy, activation and optimization, identifying platform-specific opportunities and collaborating with internal teams and clients.
Work Experience – Social Team at Social Chain
January 1, 2019 - January 1, 2020
Completed two placements within the Social Team, gaining hands-on experience in campaign development from brief to pitch. Developed a strong understanding of agency processes and creative strategy, reinforcing my interest in pursuing a career in marketing.

Education

BA (Hons) Marketing Management at MMU, Manchester
January 11, 2030 - April 9, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Other