I am a content writer and copywriter with a BA in English Literature from UIN Jakarta. I enjoy creating engaging travel, educational, and promotional content, and I thrive on collaborating with editors, designers, and marketing teams to deliver compelling storytelling. Currently studying at UIN Jakarta, I actively contribute to student organizations and theater projects, always looking for opportunities to combine creative writing with digital media, SEO, and audience engagement.

Asri Oktavina Niningrum

I am a content writer and copywriter with a BA in English Literature from UIN Jakarta. I enjoy creating engaging travel, educational, and promotional content, and I thrive on collaborating with editors, designers, and marketing teams to deliver compelling storytelling. Currently studying at UIN Jakarta, I actively contribute to student organizations and theater projects, always looking for opportunities to combine creative writing with digital media, SEO, and audience engagement.

Available to hire

I am a content writer and copywriter with a BA in English Literature from UIN Jakarta. I enjoy creating engaging travel, educational, and promotional content, and I thrive on collaborating with editors, designers, and marketing teams to deliver compelling storytelling.

Currently studying at UIN Jakarta, I actively contribute to student organizations and theater projects, always looking for opportunities to combine creative writing with digital media, SEO, and audience engagement.

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Experience Level

Intermediate

Language

English
Advanced
Arabic
Beginner

Work Experience

Copywriter Intern at Yayasan Aupair Indonesia
March 1, 2024 - May 1, 2024
Developed persuasive copy to promote Aupair programs; created participant experiences content and alumni testimonials; collaborated with editors, designers, and marketing teams.
Research and Development Intern at Codero
September 1, 2025 - December 19, 2025
Assisted in research analysis and prototype development; supported product evaluation and optimization initiatives.
Educational Content Writer Intern at Kuliah Matematika
January 31, 2025 - April 30, 2025
Produced learner-focused educational content, including mathematics tutorials and articles; contributed to content planning and editorial calendar.
Director & Script Writer at Theatre / Short Film Project
February 1, 2022 - July 1, 2023
Directed and wrote the script for the short film Kita Ego is; collaborated with cast and crew; produced promotional video materials.
Public Relations Team Member at English Literature Student Association
June 29, 2022 - June 29, 2023
Contributed to festival planning, media outreach, and public relations activities during the English Literature department festival.
Content Writer Trail Intern at Roote Trails
March 1, 2024 - July 31, 2024
Created storytelling content about trails, destinations, and cultural heritage Produced travel-related articles including itineraries and tips to support audience travel planning and engagement
Content Writer Intern at HiColleagues
March 20, 2025 - July 31, 2025
Wrote persuasive copy for articles, websites, and social media to increase audience engagement and brand visibility Collaborated with editors, designers, and marketing teams
Content Writer / Copywriter (Intern) at Kuliah Matematika
February 1, 2025 - May 31, 2025
Wrote educational articles on mathematics, scholarships, and learning resources; produced learner-focused educational content.
Copywriter (Intern) at Yayasan AuPair Indonesia
March 1, 2024 - May 31, 2024
Developed persuasive copy to promote AuPair programs; created storytelling content highlighting participant experiences and alumni testimonials.
Director & Scriptwriter at Kita Ego Is (Short Film) / Promotional Video Project
February 1, 2022 - July 1, 2023
Directed and wrote the script for the short film Kita Ego Is; created promotional video content.
Media Team Member at English Literature Student Association
July 1, 2022 - July 1, 2023
Media Team Member; contributed to Religious Affairs division and Department Festival Public Relations tasks.
Coordinator at Theatre Syahid
February 1, 2023 - November 1, 2023
Theatre Syahid Coordinator Health & Food Division; supported performance logistics and fundraising.

Education

Bachelor of Arts in English Literature at UIN Jakarta
September 1, 2021 - July 3, 2025
Bachelor of Arts in English Literature at UIN Jakarta
January 1, 2022 - March 18, 2026

Qualifications

Best Intern Copywriter
March 1, 2025 - July 1, 2025
Chief President, Arabic Class, English Literature Student Association
January 1, 2022 - December 31, 2022

Industry Experience

Media & Entertainment, Education, Professional Services, Travel & Hospitality, Other