I’m Maha Sghaier, a WordPress developer and web designer based in Tunisia (Sousse). I build custom, high-quality websites and web platforms from scratch, combining UI/UX design with hands-on development—custom themes and plugins, WooCommerce and booking systems, advanced search and filtering, performance optimization, and SEO-ready architecture. I also enjoy turning learning and business goals into practical digital experiences. Using instructional design approaches (like ADDIE, Kirkpatrick, and 70-20-10) alongside AI integration (Claude and OpenAI APIs), I’ve delivered solutions such as an AI-powered professional development agent and bilingual, NELC-compliant LMS platforms. I’m fluent in Arabic (native) and work professionally in English, partnering with stakeholders to ship polished products that are fast, intuitive, and measurable.

Maha Sghaier

I’m Maha Sghaier, a WordPress developer and web designer based in Tunisia (Sousse). I build custom, high-quality websites and web platforms from scratch, combining UI/UX design with hands-on development—custom themes and plugins, WooCommerce and booking systems, advanced search and filtering, performance optimization, and SEO-ready architecture. I also enjoy turning learning and business goals into practical digital experiences. Using instructional design approaches (like ADDIE, Kirkpatrick, and 70-20-10) alongside AI integration (Claude and OpenAI APIs), I’ve delivered solutions such as an AI-powered professional development agent and bilingual, NELC-compliant LMS platforms. I’m fluent in Arabic (native) and work professionally in English, partnering with stakeholders to ship polished products that are fast, intuitive, and measurable.

Available to hire

I’m Maha Sghaier, a WordPress developer and web designer based in Tunisia (Sousse). I build custom, high-quality websites and web platforms from scratch, combining UI/UX design with hands-on development—custom themes and plugins, WooCommerce and booking systems, advanced search and filtering, performance optimization, and SEO-ready architecture.

I also enjoy turning learning and business goals into practical digital experiences. Using instructional design approaches (like ADDIE, Kirkpatrick, and 70-20-10) alongside AI integration (Claude and OpenAI APIs), I’ve delivered solutions such as an AI-powered professional development agent and bilingual, NELC-compliant LMS platforms. I’m fluent in Arabic (native) and work professionally in English, partnering with stakeholders to ship polished products that are fast, intuitive, and measurable.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

Arabic
Fluent
English
Advanced
Italian
Intermediate
French
Intermediate

Work Experience

Digital Solutions Lead at R Saudi
December 31, 2025 - July 28, 2025
Led the implementation of new technologies, optimized server-side processes, and enhanced the user experience (UX) of the platform through strategic improvements. Collaborated with cross-functional teams for seamless integration and continuous platform performance. Successfully built the R Saudi platform from scratch, led international meetings to select and implement the best solutions, and optimized performance.
Independent Subcontractor – WordPress Designer at Gulfboost
December 31, 2024 - July 28, 2025
Developed and optimized WordPress websites for Fortune companies in Saudi Arabia, delivering custom solutions aligned with business goals and ensuring ongoing performance and support. Managed the entire development process from concept to launch, including theme customization, plugin integration, and responsive design. Provided ongoing maintenance and support to ensure websites remained up-to-date and functional.
Independent Subcontractor – Graphic Designer at Majalat
December 31, 2024 - July 28, 2025
Designed graphics for a football application, including icons, illustrations, and promotional materials to enhance visual identity and branding.
Design Consultant at DM Nova
December 31, 2024 - July 28, 2025
Provided expert guidance to improve the user experience of a gamified educational app for children, focusing on usability, AR integration, and overall engagement.
Digital Solutions Lead at R Saudi
August 1, 2024 - July 31, 2026
Built the R Saudi course-aggregator platform from the ground up, owning its architecture and technical delivery (280+ courses, 3,000+ daily visits). Designed the end-to-end UI/UX journey for course discovery to booking, and developed R Advisor, an AI-powered professional development agent that assesses employees and generates personalized PDPs aligned with Saudi Vision 2030 and HCDP. Applied instructional design principles and implemented Kirkpatrick-based evaluation (reaction, learning, behaviour, results). Led international vendor and stakeholder meetings and collaborated across teams to ensure seamless integration and continuous performance.
Graphic Designer (Independent Subcontractor) at Majalat
May 1, 2024 - July 31, 2024
Designed icons, illustrations, and promotional assets for a football application to strengthen its visual identity and branding.
UI UX Designer at Responsive Web Systems
December 31, 2023 - July 28, 2025
Designed intuitive and visually engaging user interfaces for web and mobile applications, focusing on user experience, accessibility, and seamless functionality across different devices.
WordPress Developer (Independent Subcontractor) at Gulfboost
April 1, 2023 - August 31, 2024
Developed and optimized custom WordPress websites for large enterprises in Saudi Arabia, including Al Hilal Football Club and AHGroups. Built corporate and industrial sites, translating complex business offerings into clear, conversion-focused experiences. Managed development lifecycle from concept to launch (theme customization, plugin integration, responsive design) and provided ongoing maintenance, performance tuning, and support.
UI/UX Designer at Responsive Web Systems
January 1, 2022 - October 31, 2024
Designed user interfaces for web and mobile solutions, including online bidding/tender platforms and construction-industry websites for international clients. Focused on user experience, accessibility, and consistent functionality across devices.
Graphic Design Instructor at Applestone Training School
December 31, 2021 - July 28, 2025
Educated and mentored aspiring designers, providing essential design skills using Adobe Creative Suite and a deep understanding of design principles.
Front End - UI UX Designer at Semicolon Solutions
December 31, 2021 - July 28, 2025
Designed and developed user-friendly dashboards and virtual building interfaces, integrating calls features and interactive elements for seamless user experience.
Graphic Designer at Ammimi Distribution
December 31, 2018 - July 28, 2025
Assisted in the creation and preparation of high-quality print materials such as posters, business cards, flyers using Adobe Creative Suite.
Graphic Designer at Tirage plus (Intern)
December 31, 2014 - July 28, 2025
Designed social media graphics and content for e-commerce platforms, enhancing brand visibility and customer engagement. Created website assets including banners and imagery to enrich the online shopping experience and reinforce brand identity.

Education

Bachelor of Arts at Higher Institute of Fine Arts of Sousse
January 1, 2019 - December 31, 2022
Baccalaureate at Bachelor of Arts
January 1, 2017 - December 31, 2018
Bachelor's Degree (Licence) in Graphic Design at Higher Institute of Fine Arts of Sousse
October 1, 2019 - June 30, 2022
BTS (Higher Technician Diploma) in Multimedia at Infolangue
October 1, 2013 - May 31, 2013

Qualifications

Italian Language
January 1, 2024 - December 31, 2025
Digital Marketing
January 1, 2020 - December 31, 2020
3DS Max Modelling
January 1, 2020 - December 31, 2020
Baccalaureate (Arts)
October 1, 2017 - June 30, 2018
Digital Marketing
January 1, 2020 - September 23, 2026
Italian Language
January 1, 2024 - January 1, 2025
2D Design (Graphics & Audiovisual)
January 1, 2012 - January 1, 2013

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services, Retail, Gaming