With over a decade of diverse design experience encompassing publication design, graphic design and UI/UX design, I excel in crafting intuitive, visually captivating digital experiences. I have a proven track record of leading the visual identity and creative direction of high-profile life-style publications. My extensive experience includes overseeing the complete design process for multiple magazine titles, ensuring a cohesive and compelling visual narrative that resonates with the target audience.
Experience Level
Language
Work Experience
Education
Qualifications
Industry Experience
Over the course of 11 years, Lonely Planet Magazine India underwent several major design overhauls. I led the redesign of each section to align with international standards and ensure consistency with other global editions.
Certain sections were specifically tailored for the Indian audience. For instance, Easy Trip was expanded based on research that showed Indian travellers often prefer group travel and seek comprehensive destination information with recommendations catering to a variety of interests.
Additionally, the Indian edition introduced a new front-of-book section called Compass. This format proved so effective that the UK edition later adopted and rebranded it as Globetrotter.
Each redesign emphasised improved visual appeal, greater breathing space, and enhanced readability. These changes contributed significantly to a rise in the magazine’s circulation.
https://www.twine.net/signin
Hire a Graphic Designer
We have the best graphic designer experts on Twine. Hire a graphic designer in North Sydney today.