Hi, I’m Mahnoor Shuja, a Social Media Manager and Content Strategist with 5+ years of experience building brands and growing audiences for agencies, luxury real estate, and digital businesses in the UAE. Hi, I specialise in multi-channel content strategies, end-to-end video production, and turning insights into campaigns that drive engagement and measurable results. I collaborate across marketing, PR, and design teams, manage multiple client accounts, and contribute to client acquisition through compelling pitch decks and strategic narratives.

Mahnoor Shuja

Hi, I’m Mahnoor Shuja, a Social Media Manager and Content Strategist with 5+ years of experience building brands and growing audiences for agencies, luxury real estate, and digital businesses in the UAE. Hi, I specialise in multi-channel content strategies, end-to-end video production, and turning insights into campaigns that drive engagement and measurable results. I collaborate across marketing, PR, and design teams, manage multiple client accounts, and contribute to client acquisition through compelling pitch decks and strategic narratives.

Available to hire

Hi, I’m Mahnoor Shuja, a Social Media Manager and Content Strategist with 5+ years of experience building brands and growing audiences for agencies, luxury real estate, and digital businesses in the UAE.

Hi, I specialise in multi-channel content strategies, end-to-end video production, and turning insights into campaigns that drive engagement and measurable results. I collaborate across marketing, PR, and design teams, manage multiple client accounts, and contribute to client acquisition through compelling pitch decks and strategic narratives.

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Language

English
Fluent
Urdu
Advanced
Hindi
Advanced

Work Experience

Social Media Manager & Content Strategist at Right Media Advertising (Shopify Partner Agency)
October 1, 2025 - Present
Managing social media and content strategies for multiple client accounts across different industries, focusing on brand growth and platform engagement. Involved in client acquisition by preparing pitch decks that cover branding, campaign direction, and marketing strategy. Contribute to clients' broader marketing plans beyond social media, ensuring content supports their overall business goals. Handle the full content production process including ideation, scripting, filming, editing, and publishing across all platforms. Serve as the main point of contact for clients, joining strategy meetings and keeping campaigns on track. Work with internal PR, design, and strategy teams to deliver consistent and effective brand campaigns.
Social Media Executive at Ardor Capital Real Estate
January 1, 2025 - October 1, 2025
Developed and managed the social media strategy for a luxury real estate brand in Dubai, growing online presence and increasing inbound enquiries from investors. Created property reels and market update videos from concept to final edit, which performed well on Instagram and TikTok. Planned and managed paid campaigns on Meta and LinkedIn, monitoring performance and adjusting targeting and creative to improve lead quality. Worked with the sales, marketing, and design teams to maintain brand consistency across all content. Managed content calendars, campaign reports, and client updates to keep everything organised and on schedule.
Social Media Marketing Manager at Sunton Web Designs
September 1, 2023 - December 1, 2024
Managed social media for a range of clients across different industries, growing brand awareness, follower counts, and website traffic. Planned and executed paid and organic campaigns, using analytics to refine strategies and improve performance over time. Coordinated with designers and copywriters to produce content that was high quality and consistent with each client's brand.
Content Operations Executive at Techcrow Pvt Ltd.
April 1, 2022 - June 1, 2024
Wrote and managed content across digital channels to build brand presence and support lead generation efforts. Produced a range of content types including articles, graphics, and social media posts, maintaining quality and consistency throughout. Managed content calendars and publishing schedules to ensure all content was delivered on time and well organised. Reviewed and edited content before publishing to ensure accuracy, clarity, and alignment with brand tone.
Freelance Social Media & Content Specialist at Self-employed (Freelance)
January 1, 2022 - Present
Worked with startups, small businesses, and personal brands to build their social media presence and grow their audiences. Produced a range of content including captions, blog posts, ad copy, reels, and short-form videos, tailored to each client's brand and platform. Managed client relationships, deadlines, and reporting independently, ensuring every project was delivered on time and to a high standard.
Freelance Social Media & Content Specialist at Dubai, UAE / Remote
January 1, 2022 - Present
Worked with startups, small businesses, and personal brands to build their social media presence. Produced captions, blog posts, ad copy, reels, and short-form videos tailored to each client’s brand. Managed relationships, deadlines, and reporting independently to ensure high-quality delivery.

Education

Bachelor of Science – Media & Mass Communication (PR & Advertising) at National University of Modern Languages, Pakistan
January 11, 2030 - January 1, 2020
Bachelor of Science at National University of Modern Languages, Pakistan
January 11, 2030 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Real Estate & Construction, Software & Internet, Professional Services