Ich bin Marco Eckert, Senior Designer mit über 20 Jahren Erfahrung in Markenentwicklung. Strategische Herangehensweisen verbinden sich bei mir mit exzellenter Designkompetenz, sodass Markenauftritte entstehen, die wirken und wachsen. Ich leite Designteams proaktiv, arbeite lösungsorientiert, bringe analytisches Verständnis und starke Kommunikationsfähigkeiten mit und nutze moderne Tools, inklusive KI-unterstützter Prozesse, um Effizienz, Konsistenz und messbare Markenwirkungen sicherzustellen.

Marco Eckert

Ich bin Marco Eckert, Senior Designer mit über 20 Jahren Erfahrung in Markenentwicklung. Strategische Herangehensweisen verbinden sich bei mir mit exzellenter Designkompetenz, sodass Markenauftritte entstehen, die wirken und wachsen. Ich leite Designteams proaktiv, arbeite lösungsorientiert, bringe analytisches Verständnis und starke Kommunikationsfähigkeiten mit und nutze moderne Tools, inklusive KI-unterstützter Prozesse, um Effizienz, Konsistenz und messbare Markenwirkungen sicherzustellen.

Available to hire

Ich bin Marco Eckert, Senior Designer mit über 20 Jahren Erfahrung in Markenentwicklung. Strategische Herangehensweisen verbinden sich bei mir mit exzellenter Designkompetenz, sodass Markenauftritte entstehen, die wirken und wachsen.

Ich leite Designteams proaktiv, arbeite lösungsorientiert, bringe analytisches Verständnis und starke Kommunikationsfähigkeiten mit und nutze moderne Tools, inklusive KI-unterstützter Prozesse, um Effizienz, Konsistenz und messbare Markenwirkungen sicherzustellen.

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Language

German
Fluent
English
Fluent
French
Intermediate
Italian
Beginner

Work Experience

Team Lead Design | Marketing & Communications at Forvis Mazars GmbH & Co. KG, Hamburg
February 1, 2025 - October 8, 2025
Managed all design activities ensuring brand consistency and strategic positioning in a competitive market. Collaborated with MarCom teams and international stakeholders on brand development and execution. Created designs, final artwork, pre-press, and production for print, digital media, and live events such as trade shows. Developed and maintained scalable templates and design systems. Directed external providers including designers, photographers, printers, and agencies; led photography direction and image editing. Produced videos for social media, trade shows, and employer branding. Applied visual storytelling to translate complex ideas into clear, engaging communication. Initiated training programs on design and digital tools, and improved workflows using AI-supported tools.
Senior Designer | Corporate Design at Peter Schmidt Group GmbH, Hamburg
August 1, 2012 - October 8, 2025
Creative new conception and successful relaunch of corporate designs for international corporations, DAX companies and cultural institutions. Contributed to design leadership and mentoring; Senior Designer since 2010; involved in major brand changes and development of web-based brand portals; worked on annual reports, packaging, and exhibition design.
Volunteer (Democracy Initiative) at Germany-wide initiative to strengthen democracy
May 1, 2025 - Present
Active collaboration in the central social media team; graphic realisation of social media posts with Canva; revision of the brand guidelines for social media; collaboration in the Hamburg local group.
Freelance Graphic Designer at Self-Employed / Freelance
March 1, 2025 - Present
Realisation of freelance design projects; proactive acquisition of projects; development of design concepts for personal projects.
Team Lead Design, Marketing & Communications at Forvis Mazars GmbH & Co. KG
February 1, 2025 - October 8, 2025
Managed all design activities ensuring brand consistency and strategic positioning in a competitive market; collaborated with MarCom teams and international stakeholders on brand development and execution; created designs, final artwork, pre-press, and production for print, digital media, and live events; developed scalable templates and design systems; directed external providers; produced videos for social media, trade shows, and employer branding; initiated training programs and improved workflows with AI-supported tools; led ESG/sustainability campaigns and reports.
Senior Designer | Corporate Design at Peter Schmidt Group GmbH
August 1, 2012 - October 8, 2025
Creative conception and relaunch of corporate designs for international corporations, DAX companies and cultural institutions; development of a web-based brand portal for Linde AG; design concepts for annual reports (Linde, Kion, Hessische Landesbank); packaging design for Rewe and Henkel; lead designer for Linde Management Conference; exhibition design for Schüco KG.
Freelance Graphic designer at Freelance / Self-employed
March 1, 2025 - Present
Realisation of freelance design projects; proactive acquisition of freelance design projects; development of design concepts for personal projects.
Team Lead Design | Marketing & Communications at Forvis Mazars GmbH & Co. KG
February 1, 2025 - October 8, 2025
Managed all design activities ensuring brand consistency and strategic positioning in a competitive market; collaborated with MarCom teams and international stakeholders on brand development and execution; created designs, final artwork, pre-press, and production for print, digital media, and live events; developed and maintained scalable templates and design systems; directed external providers including designers, photographers, printers, and agencies, and led photography direction and image editing; produced videos for social media, trade shows, and employer branding; applied visual storytelling to translate complex ideas into clear, engaging communication; initiated training programs on design and digital tools, and improved workflows using AI-supported tools.
Senior Designer | Corporate Design at Peter Schmidt Group GmbH, Hamburg
August 1, 2012 - October 8, 2025
Creative conception and relaunch of corporate designs for international corporations, DAX companies and cultural institutions; lead designer for design concepts for the Linde Management Conference 2008/2010; development of a web-based brand portal for Linde AG; packaging design projects for Rewe private labels “Vivess” and “Rewe Feine Welt” and for Henkel’s Laundry Care segment; lead designer for design concepts for the Linde Management Conference 2008/2010; exhibition design for the company history of Schüco KG.
Freelance Graphic Designer at Freelance
March 1, 2025 - Present
Realisation of freelance design projects; proactive acquisition of freelance design projects; development of design concepts for personal projects.
Head of Design | Manager | Marketing & Communications at Forvis Mazars GmbH & Co. KG
February 1, 2025 - October 8, 2025
Led all design activities to ensure brand consistency and strategic positioning; collaborated with MarCom teams and international stakeholders on brand development and execution; created designs, final artwork, pre-press, and production for print, digital media, and live events; developed scalable templates and design systems; directed external providers (designers, photographers, printers, agencies) and led photography direction and image editing; produced videos for social media, trade shows, and employer branding; applied visual storytelling to translate complex ideas into clear communication; initiated training programs on design and digital tools, and improved workflows with AI-supported tools.
Senior Designer | Corporate Design at Peter Schmidt Group GmbH
August 1, 2012 - October 8, 2025
Creative conception and relaunch of corporate designs for international corporations, DAX companies, and cultural institutions; key projects included revisions of Schüco and Bertelsmann designs and a web-based brand portal for Linde AG; contributed to annual report concepts for Linde, Kion, and Hessische Landesbank; packaging concepts for Rewe brands and Henkel; led design concepts for the Linde Management Conference; exhibition design.
Freelance Graphic Designer at Self-employed / Freelance
March 1, 2025 - November 12, 2025
Umsetzung freier Designprojekte; Proaktive Akquise von Freelance-Designprojekten; Entwicklung von Designkonzepten für persönliche Projekte.
Head of Design | Manager | Marketing & Communications at Forvis Mazars GmbH & Co. KG, Hamburg
February 1, 2025 - February 1, 2025
Verantwortliche Leitung aller Design-Themen und Sicherstellung der Konsistenz des Corporate Designs auf dem deutschen Markt; Strategischer Hauptansprechpartner für interne und externe Stakeholder in Designfragen; Aufbau und Leitung des internen Designteams (5 Personen); Professionelle Gestaltung, Reinzeichnung, Druckvorstufe, Kalkulation und Produktionsvorbereitung für Print- und Digitalmedien; Planung von Image- und People-Fotoshootings; Mitarbeiterschulungen; Optimierung der Designprozesse durch Einführung von KI-Tools; Wichtige Projekte: Implementierung neuer Corporate Designstandards, ESG-/Nachhaltigkeitskampagnen.
Senior Designer | Corporate Design at Peter Schmidt Group GmbH, Hamburg
August 1, 2012 - August 1, 2012
Kreative Neukonzeption und Relaunch von Corporate Designs; Entwicklung eines webbasierten Brandportals; Gestaltungskonzepte für Linde, Bertelsmann, Linde Management Conference 2008/2010; Mitgestaltung am Markenrelaunch von Penny 2012; Ausstellungsdesign zur Unternehmenshistorie der Schüco KG; Lead-Designer für Designkonzepte der Linde Management Conference 2008/2010.

Education

Bachelor of Arts in Digital Media at University of Technology, Ulm
September 1, 2002 - February 1, 2006
Media Designer (Digital and Print Media) Apprenticeship at Reklame Team, Stuttgart
September 1, 1999 - March 1, 2002
Bachelor of Arts in Digital Media at University of Technology, Ulm
September 1, 2002 - February 1, 2006
Apprenticeship as Media Designer for Digital and Print Media (Ausbildung) at Advertising agency Reklame Team
September 1, 1999 - March 1, 2002
Practical semester, Corporate Design at MetaDesign AG
September 1, 2004 - February 1, 2005
Screen design with Figma (Animation, Prototyping and Design Systems) at Cimdata Bildungsakademie GmbH
February 1, 2025 - May 1, 2025
Bachelor (B.A.) at University of Technology, Ulm
September 1, 2002 - February 1, 2006
Screen design with Figma (animation, prototyping and design systems) at Cimdata Bildungsakademie GmbH
February 1, 2025 - May 1, 2025
Bachelor (B.A.) at University of Technology, Ulm
September 1, 2002 - February 1, 2006
Pedagogy studies at Julius-Maximilians-University, Würzburg
April 1, 1997 - September 1, 1999
Bachelor of Arts in Digital Media (Corporate Design) at Technische Hochschule Ulm
September 1, 2002 - February 1, 2006
Ausbildung zum Mediengestalter für Digital- und Printmedien (Fachrichtung Mediendesign) at Werbeagentur Reklame Team, Stuttgart
September 1, 1999 - March 1, 2002

Qualifications

iF Design Award 2014
January 1, 2014 - October 8, 2025
Corporate Design Prize 2014 - Innovation - Gold
January 1, 2014 - October 8, 2025
iF Design Award 2014
January 1, 2014 - January 1, 2014
Corporate Design Prize 2014 - Innovation - Gold
January 1, 2014 - January 1, 2014
Screen design with Figma (Animation, Prototyping and Design Systems)
February 1, 2025 - May 1, 2025
iF Design Award 2014
January 1, 2014 - October 8, 2025
Corporate Design Prize 2014 - Gold
January 1, 2014 - October 8, 2025
Screen design with Figma (animation, prototyping and design systems)
February 1, 2025 - May 1, 2025
iF Design Award 2014
January 1, 2014 - November 12, 2025
Corporate Design Preis 2014 - Gold
January 1, 2014 - November 12, 2025

Industry Experience

Life Sciences, Professional Services, Manufacturing, Media & Entertainment, Healthcare, Retail, Education, Software & Internet