I am a Creative Director and Graphic Designer ready to turn vision into design. With over 10 years of experience in 360° brand development, specializing in branding, logo design, advertising campaigns, and experiential design. I help businesses communicate effectively through innovative, functional, and consistent visual solutions. I create distinctive brand identities, develop tailored advertising campaigns across digital, print, and video, and design immersive experiences for events, trade shows, and brand activations. I also provide graphic design for digital and printed materials with a strong focus on visual clarity and user experience, and support startups in building complete brand strategies, from logo creation to digital marketing direction.…

Maria Luisa Miraldi

I am a Creative Director and Graphic Designer ready to turn vision into design. With over 10 years of experience in 360° brand development, specializing in branding, logo design, advertising campaigns, and experiential design. I help businesses communicate effectively through innovative, functional, and consistent visual solutions. I create distinctive brand identities, develop tailored advertising campaigns across digital, print, and video, and design immersive experiences for events, trade shows, and brand activations. I also provide graphic design for digital and printed materials with a strong focus on visual clarity and user experience, and support startups in building complete brand strategies, from logo creation to digital marketing direction.…

Available to hire

I am a Creative Director and Graphic Designer ready to turn vision into design.

With over 10 years of experience in 360° brand development, specializing in branding, logo design, advertising campaigns, and experiential design. I help businesses communicate effectively through innovative, functional, and consistent visual solutions.

I create distinctive brand identities, develop tailored advertising campaigns across digital, print, and video, and design immersive experiences for events, trade shows, and brand activations.

I also provide graphic design for digital and printed materials with a strong focus on visual clarity and user experience, and support startups in building complete brand strategies, from logo creation to digital marketing direction.

See more

Language

English
Fluent

Work Experience

Senior Designer at Tribeca Studio
January 14, 2019 - Present
Freelance designer experienced in collaborating with internal teams while independently managing projects from concept to final delivery. I ensure high-quality results, meet deadlines, and oversee efficient production processes. My approach blends creativity, strategy, and technology, with a strong focus on visual consistency and clear communication. I support organizations in building strong brand identities, designing effective logos, and developing advertising campaigns that accurately reflect their values, enhancing brand perception and audience engagement.
Graphic Designer - Internship at MSL, Interbrand
March 1, 2015 - Present
Worked with top agencies such as MSL, Publicis, and Interbrand on cross-media design solutions, creating digital interfaces, interactive designs, and user-centered visual solutions across print, digital, and environmental graphics. Focused on delivering high-quality designs that meet both aesthetic and functional needs using Adobe Creative Suite, with an emphasis on user engagement and UI consistency.
Professor at NABA
January 17, 2019 - Present
I am an educator, currently teaching at NABA – Nuova Accademia di Belle Arti. Alongside my professional practice, I work with students to explore the relationship between visual communication, branding, and contemporary design methodologies. My teaching approach combines theoretical foundations with practical application, encouraging critical thinking, aesthetic awareness, and strategic use of design as a communication tool.

Education

Bachelor Degree Graphic Design at IED
January 17, 2005 - January 17, 2008

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Wholesale & Distribution
    paper La Filarmonica MI - Logo Design, Brand Identity/ Guidelines, Web Design

    I developed the brand identity for La Filarmonica di Milano, including the overall concept, moodboard, style, photo studio direction, and graphic applications. I was responsible for creating the coordinated image and promotional materials such as invitations, posters, and the website. The project was executed as a freelance Art Director for PLUS Creative Projects, where I collaborated to bring a fresh and impactful visual identity to the brand.

    Client La Filarmonica di Milano
    Agency PLUS Creative Projects
    Services Brand Identity / Art Direction / Graphic Design / Promotional Material Design

    https://www.twine.net/signin

    paper HUAWEI - "The Frequency Of Love" - UI/UX Design

    For HUAWEI’s “The Frequency of Love” campaign, I was responsible for the entire UI/UX design of the mobile app. I developed the overall concept, moodboard, and visual identity to ensure a seamless and engaging user experience. My tasks included designing all graphic elements—layouts, icons, and interface components—while aligning the design with the emotional tone of the campaign. Additionally, I collaborated closely with developers to refine the app’s design and ensure its functionality, focusing on smooth interactions and aesthetic consistency throughout.

    Client HUAWEI
    Consultant xAgency: MSL
    Services: UI/UX Design / Concept Development / Graphic Design / UI/UX Design Coordinator

    https://www.twine.net/signin

    paper LIFE BASED VALUE - Logo Design & Brand Identity

    I developed a complete brand identity for a leading coaching group, starting with naming, a clear concept, and a modern yet approachable logo. I designed a cohesive color palette, typography, and iconography to ensure visual consistency across all materials.

    The project also included creating marketing assets such as brochures and digital resources. Finally, I launched a user-friendly online platform, featuring online booking and an integrated blog.

    Client: LIFE BASED VALUE
    Services: Infographic Design / Illustration Direction / Direction Video Motion & Production Supervisor

    https://www.twine.net/signin

    paper Zooppa Contest – Online Graphics & Layout, Logo Design, Brand Identity

    The proposed logo takes the form of a crest, serving as a symbol and emblem of the Colli Veneti’s identity. Its shape encloses and contains the territory, reflecting the region’s unity, history, and cultural value. The graphic mark evokes the hilly landscape and the deep connection between nature and community, conveying a sense of belonging, authenticity, and recognizability.

    The crest is designed as an institutional and representative brand, a dynamic container that can tell the story of the Colli Veneti while providing a distinctive and lasting visual identity.

    https://www.twine.net/signin

    paper Angelys Balek Swimwear - Logo Design & Brand Identity

    For Angelys Balek, a luxury swimwear brand, I developed the complete brand identity, starting with the logo design that embodies elegance and sophistication. I crafted a refined color palette, sophisticated typography, and bespoke iconography to align with the brand’s premium image.

    The project included the design of marketing materials such as brochures and digital assets, ensuring visual consistency across all platforms. Additionally, I was responsible for designing store layouts and displays, creating a cohesive in-store experience that mirrored the brand’s luxurious aesthetic.

    Client Angelys Balek
    Services Brand Identity / Logo Design / Marketing Materials Design / Store Layout Design

    https://www.twine.net/signin