I am a creative and strategic digital marketing professional with over 6 years of experience in social media, graphic design, and content creation for both local businesses and international brands. I specialize in developing multilingual strategies, visual storytelling, and executing cost-effective campaigns across Meta platforms. I am passionate about connecting brands with audiences through impactful, human-centered content and cohesive visual identities. I thrive in dynamic environments, collaborating closely with creative and marketing teams to optimize content and brand presence. My bilingual education in Spanish and English allows me to craft culturally relevant communication that resonates globally. I enjoy using digital tools like Adobe Creative Suite and Sprout Social to bring brands to life across various digital platforms.

Maria Laura Elvir Ramirez

I am a creative and strategic digital marketing professional with over 6 years of experience in social media, graphic design, and content creation for both local businesses and international brands. I specialize in developing multilingual strategies, visual storytelling, and executing cost-effective campaigns across Meta platforms. I am passionate about connecting brands with audiences through impactful, human-centered content and cohesive visual identities. I thrive in dynamic environments, collaborating closely with creative and marketing teams to optimize content and brand presence. My bilingual education in Spanish and English allows me to craft culturally relevant communication that resonates globally. I enjoy using digital tools like Adobe Creative Suite and Sprout Social to bring brands to life across various digital platforms.

Available to hire

I am a creative and strategic digital marketing professional with over 6 years of experience in social media, graphic design, and content creation for both local businesses and international brands. I specialize in developing multilingual strategies, visual storytelling, and executing cost-effective campaigns across Meta platforms. I am passionate about connecting brands with audiences through impactful, human-centered content and cohesive visual identities.

I thrive in dynamic environments, collaborating closely with creative and marketing teams to optimize content and brand presence. My bilingual education in Spanish and English allows me to craft culturally relevant communication that resonates globally. I enjoy using digital tools like Adobe Creative Suite and Sprout Social to bring brands to life across various digital platforms.

See more

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Visual Designer & Social Media Strategist at Mayalukas Digital Marketing
March 1, 2022 - Present
Developed branded visual content for international clients including Recharge.com, Avast, and Rocket Dog, covering organic social media, paid campaigns, landing pages, and slide decks. Applied brand systems across platforms (Instagram, LinkedIn, Pinterest, Facebook), ensuring consistency and audience relevance. Used Adobe Creative Suite, Figma, and Canva to produce engaging, platform-specific content. Collaborated closely with creative and marketing teams to implement A/B testing, analyze KPIs, and optimize content through insights via Sprout Social and Google Analytics.
Marketing & Store Manager / Brand Manager at Café de Tres
July 31, 2021 - July 18, 2025
Led daily operations and full brand ownership for a specialty coffee business. Managed team training, logistics, and customer service while driving visual consistency and marketing strategy. Designed and implemented a content and brand strategy—including social media, billboard ads, product photography, and paid campaigns—resulting in the café’s expansion from one to four locations. Created all visual assets and marketing materials, ensuring brand identity was consistent across print, digital, and in-store formats.
Community Manager & Graphic Designer at 24 Studio
December 31, 2019 - July 18, 2025
Created social content and visuals for clients including global footwear brand Naturalizer. Managed customer engagement on social media while supporting the creative team with asset production and brand-aligned designs. Contributed to full campaign cycles as a design intern, gaining experience in client brand guidelines, copy pairing, and visual systems.
Visual Designer & Social Media Strategist at Mayalukas Digital Marketing
March 1, 2022 - Present
Developed branded visual content for international clients including Recharge.com, Avast, and Rocket Dog, covering organic social media, paid campaigns, landing pages, and slide decks. Applied brand systems across platforms (Instagram, LinkedIn, Pinterest, Facebook), ensuring consistency and audience relevance. Used Adobe Creative Suite, Figma, and Canva to produce engaging, platform-specific content. Collaborated with creative and marketing teams to implement A/B testing, analyze KPIs, and optimize content through insights via Sprout Social and Google Analytics.
Marketing & Store Manager / Brand Manager at Café de Tres
July 1, 2021 - August 14, 2025
Led daily operations and full brand ownership for a specialty coffee business. Managed team training, logistics, and customer service while driving visual consistency and marketing strategy. Designed and implemented a content and brand strategy—including social media, billboard ads, product photography, and paid campaigns—resulting in the café’s expansion from one to four locations. Created all visual assets and marketing materials, ensuring brand identity consistency across print, digital, and in-store formats.
Community Manager & Graphic Designer at 24 Studio
December 31, 2019 - August 14, 2025
Created social content and visuals for clients including global footwear brand Naturalizer. Managed customer engagement on social media while supporting the creative team with asset production and brand-aligned designs. Contributed to full campaign cycles as a design intern, gaining experience in client brand guidelines, copy pairing, and visual systems.

Education

MSc. in International Business at Prague University of Economics and Business (VŠE)
January 1, 2015 - December 31, 2017
Bachelor’s at Universidad Tecnológica Centroamericana
January 1, 2010 - December 31, 2014
MSc. in International Business at Prague University of Economics and Business (VŠE)
January 11, 2030 - August 14, 2025
Bachelor’s in Audiovisual Communication and Advertising at Universidad Tecnológica Centroamericana
January 11, 2030 - August 14, 2025

Qualifications

Trade License
January 11, 2030 - August 14, 2025

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Travel & Hospitality