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I work across marketing, PR and content, turning internet culture into campaigns people actually care about. With experience in luxury and FMCG, I focus on community-led strategies, digital storytelling, and how platforms shape brand perception. Always thinking about what makes people engage, share, and talk.…

Maria Sanchis Rivero

Brand Strategist, Content Strategist, Digital Marketer, +2

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I work across marketing, PR and content, turning internet culture into campaigns people actually care about. With experience in luxury and FMCG, I focus on community-led strategies, digital storytelling, and how platforms shape brand perception. Always thinking about what makes people engage, share, and talk.…

Available to hire

London, United Kingdom

I work across marketing, PR and content, turning internet culture into campaigns people actually care about.

With experience in luxury and FMCG, I focus on community-led strategies, digital storytelling, and how platforms shape brand perception. Always thinking about what makes people engage, share, and talk.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Content Strategist at Reddit

March 1, 2025 - Present

Developed content strategies across pop culture and fashion communities; translated emerging trends into culturally relevant concepts; led content direction for brand collaborations; improved engagement and visibility through data-driven optimization.

Marketing & PR Campaign Manager at L’Oréal Benelux

June 1, 2022 - July 1, 2024

Led integrated digital, influencer and PR campaigns across Benelux; managed CRM and email marketing; developed press materials and executed cross-channel campaigns; contributed to brand growth.

Public Relations & Content Coordinator at Balmain Hair Rotterdam

June 1, 2021 - June 1, 2022

Coordinated global PR activations including influencer gifting, events and partnerships; managed media lists and press communications across international markets; created social content aligned with brand campaigns and visual identity.

Marketing, PR & Content Strategist at Culture, Communities & Digital

April 1, 2021 - June 1, 2021

Supported global rebranding and digital storytelling; contributed to packaging redesign and tone-of-voice development; collaborated on marketing, PR and content initiatives across communities and digital platforms.