I am a Growth Marketing Leader with a decade of experience in driving successful marketing campaigns and revenue for B2B SaaS tech companies. My expertise lies in full-funnel strategy and data-driven growth, enabling me to achieve remarkable results.

Mariia Shvets

I am a Growth Marketing Leader with a decade of experience in driving successful marketing campaigns and revenue for B2B SaaS tech companies. My expertise lies in full-funnel strategy and data-driven growth, enabling me to achieve remarkable results.

Available to hire

I am a Growth Marketing Leader with a decade of experience in driving successful marketing campaigns and revenue for B2B SaaS tech companies. My expertise lies in full-funnel strategy and data-driven growth, enabling me to achieve remarkable results.

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Work Experience

Marketing Manager at QIAGEN
November 1, 2024 - Present
Leading full-funnel growth campaigns across multiple digital platforms while mentoring performance teams and managing vendor partnerships for scaling reach and sales prospects.
Growth Marketing Manager at IMERSO
November 1, 2022 - October 1, 2024
Designed and executed growth strategies that led to 30% YoY growth in won deals and achieved a 180% ROI from paid channels through data-driven targeting.
Head of Marketing at CLOUD INSURANCE
May 1, 2020 - December 1, 2022
Crafted the marketing strategy and coordinated the work of contractors and employees, delivering significant customer engagement and increasing MQLs.
Consulting Marketing Manager at DR. MOSES BERNARD
December 1, 2020 - September 1, 2021
Optimized digital sales funnels and developed a comprehensive content strategy to sell online courses effectively.
Senior Digital Marketing Specialist at TRIBE47
April 1, 2017 - May 1, 2020
Co-created full-stack digital sales funnels for global e-commerce brands, achieving ROIs between 100% and 400%.

Education

Master's in International Business and Management at University of Bradford School of Management
January 1, 2014 - January 1, 2017
Master's in Management at Kozminski University
January 1, 2014 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services