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I have experience creating and designing content in the fields of community journalism, academic communication, healthcare marketing, education, and the book industry. My full-time employment and clients have included Meta, Forbes Books, and a number of agencies, universities, and non-profit organizations.…

Mark Gillespie

Content Strategist, Podcast Editor, Content Designer, +6

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I have experience creating and designing content in the fields of community journalism, academic communication, healthcare marketing, education, and the book industry. My full-time employment and clients have included Meta, Forbes Books, and a number of agencies, universities, and non-profit organizations.…

Available to hire

I have experience creating and designing content in the fields of community journalism, academic communication, healthcare marketing, education, and the book industry.

My full-time employment and clients have included Meta, Forbes Books, and a number of agencies, universities, and non-profit organizations.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Content Analyst and Strategist at Meta

July 1, 2025 - Present

Content Analyst and Strategist responsible for AI model testing prep, evaluating LLM responses, and writing system prompts for fine-tuning Meta AI-enhanced products. Contingent worker via Aditi Consulting.

Independent Contractor and Founder at Mindfront LLC

July 1, 2017 - Present

Founded AI-assisted content creation consultancy; developed Human Words LinkedIn/Substack newsletter to establish authority; provided strategic content consulting across health care, education, and technology; built WordPress and Drupal sites optimized for accessibility and SEO; designed professional publication materials including white papers and ebooks.

Director of Content Marketing at College Marketing Group

May 1, 2023 - October 9, 2025

Oversaw a complete content strategy across three digital platforms; aligned brand voice and messaging across channels to create a cohesive customer journey; managed a network of freelance writers and designers to ensure quality; optimized social content calendar based on performance analytics.

Managing Editor at True North Custom

November 1, 2022 - October 9, 2025

Led content development for health care clients, producing 100+ pieces of content monthly across digital and print platforms. Streamlined editorial workflows, reducing revision cycles by 40% while maintaining quality standards. Collaborated with cross-functional teams to implement data-driven content strategies that increased client engagement by 25% and optimized content for both technical accuracy and SEO performance.

Marketing and Communications Manager at Rochester Institute of Technology (RIT) College of Science

June 1, 2017 - October 9, 2025

Developed and implemented content strategy across web, social, email, and print campaigns, increasing student application rates by 15%; Built a data-driven Drupal website with improved UX/UI; Managed a team of full-time staff and student employees, creating promotional content for recruitment events and campaigns; Led internal communications initiatives that improved information flow between departments and increased participation in campus outreach efforts by 75%.