AJoke Omoaka

Available to hire

I’m a results-driven Klaviyo Email & SMS Marketing Specialist focused on lifecycle and retention marketing for Shopify brands.

About

I’m a results-driven Klaviyo Email & SMS Marketing Specialist focused on lifecycle and retention marketing for Shopify brands. I design customer journeys that increase repeat purchases, customer lifetime value (LTV), ecommerce revenue, and long-term loyalty.

I build end-to-end Klaviyo automations using behavioral segmentation, dynamic personalization, deliverability best practices, and A/B testing. I integrate Shopify and CRM tools via APIs and automation workflows to turn customer data into measurable growth across Welcome, abandoned cart, post-purchase, win-back, VIP, and re-engagement flows.

  • Joined November 2025

Industry experience

  • Other
  • Retail
  • Consumer Goods

Projects · 5

Designed and developed a high-converting Klaviyo Welcome Email for a lifestyle ecommerce brand. The email was strategically created to increase first-time purchases, strengthen brand identity, and improve customer engagement immediately after signup. The design features a premium mobile-first layout, branded visuals, persuasive copywriting, promotional CTA buttons, and a clean user experience optimized for conversions. Built entirely inside Klaviyo with responsive design principles to ensure a flawless experience across desktop and mobile devices. This project demonstrates my expertise in: • Klaviyo Email Marketing • Klaviyo Welcome Series • Shopify Klaviyo Integration • Email Template Design • Responsive Email Design • Customer Retention • Ecommerce Email Automation • Brand-Aligned Email Marketing • Conversion Optimization • Email Copywriting Whether you need a complete Klaviyo Welcome Flow, abandoned cart emails, browse abandonment, post-purchase automation, or custom email templates, I create conversion-focused email systems that help Shopify brands increase revenue and customer lifetime value. Skills Used Klaviyo Shopify Email Marketing Email Automation Welcome Series Responsive Email Design Ecommerce Marketing Customer Retention Email Copywriting Conversion Rate Optimization (CRO)

  • Marketing Automation Specialist

Vetro — DTC Product Email Campaigns. Services: Email Campaigns, Email Template Design, Product Education, Social Proof, Conversion Strategy. The Challenge A premium pet-grooming product that needed to overcome skepticism, pet owners concerned about what's in the solution, whether it's safe, and whether it actually works without stressing their pet. The Strategy Build trust before the ask. Lead with product education and ingredient transparency, use social proof and pain-point narratives to address objections, then guide subscribers to a clear, value-framed purchase path. The Execution A cohesive campaign series: a welcome that introduces the product with a 3-step how-it-works, a pain-point email that reframes grooming anxiety with customer testimonials, and an ingredient-breakdown email that turns transparency into trust. Each campaign ends with a single confident CTA and trust metrics. Key Takeaways A demonstration of education-led email marketing, using transparency, social proof, and clear narrative structure to move a skeptical audience toward purchase without relying on discounts alone.

  • Marketing Automation Specialist

Designed and developed a high-converting Klaviyo Welcome Email for a lifestyle ecommerce brand. The email was strategically created to increase first-time purchases, strengthen brand identity, and improve customer engagement immediately after signup.

The design features a premium mobile-first layout, branded visuals, persuasive copywriting, promotional CTA buttons, and a clean user experience optimized for conversions. Built entirely inside Klaviyo with responsive design principles to ensure a flawless experience across desktop and mobile devices.

This project demonstrates my expertise in:

• Klaviyo Email Marketing
• Klaviyo Welcome Series
• Shopify Klaviyo Integration
• Email Template Design
• Responsive Email Design
• Customer Retention
• Ecommerce Email Automation
• Brand-Aligned Email Marketing
• Conversion Optimization
• Email Copywriting

Whether you need a complete Klaviyo Welcome Flow, abandoned cart emails, browse abandonment, post-purchase automation, or custom email templates, I create conversion-focused email systems that help Shopify brands increase revenue and customer lifetime value.

Designed a responsive Klaviyo educational email for a Shopify beverage brand as part of a Welcome Flow. Created a premium mobile-first layout with branded visuals, engaging copy, educational content, promotional CTA, and discount messaging to increase customer engagement, build trust, and drive first-time purchases. Fully optimized for desktop and mobile with conversion-focused email marketing best practices.

Klaviyo
Shopify
Email Marketing
Email Design
Email Automation

  • Marketing Automation Specialist

Designed a responsive Klaviyo product showcase email for a Shopify beverage brand as part of a Welcome Flow. Combined social proof, featured products, branded visuals, compelling CTAs, and mobile-first email design to increase customer trust, engagement, and conversions. Optimized for desktop and mobile while maintaining a premium brand experience and high-performing email marketing best practices.

  • Marketing Automation Specialist

Work experience· 7 roles

Klaviyo Automation Specialist · SmartRevenue Agency (Freelance)Mar 2026 – Present · 9 mos

Designed and implemented end-to-end Klaviyo lifecycle marketing systems for Shopify ecommerce brands, improving engagement and retention. Built Welcome Series, Abandoned Cart, Browse Abandonment, Post-Purchase, Win-back, Sunset, and VIP flows aligned to customer lifecycle stages. Developed advanced segmentation using behavioral triggers, purchase history, engagement activity, and predictive insights. Improved deliverability through list hygiene and engagement-based automation. Created responsive, mobile-first email templates and ran A/B tests on subject lines, CTAs, content blocks, and send times. Integrated Shopify with Klaviyo and supporting apps to sync customer data and lifecycle communications, and delivered performance reporting using Klaviyo analytics and GA4.

Klaviyo Email Marketing Specialist · GrowthCart Agency (Freelance)Feb 2026 – Present · 10 mos

Built complete Klaviyo implementations for Shopify ecommerce businesses from setup through automation deployment. Designed customer lifecycle flows including Welcome Series, Abandoned Cart, Browse Abandonment, Win-back, and Post-Purchase. Configured customer segmentation based on browsing behavior, purchase frequency, engagement history, and customer value. Implemented email personalization using dynamic content and conditional logic. Optimized email templates for responsiveness and conversion, supported reporting and deliverability improvements, and performed ongoing automation optimization.

Email Marketing Specialist · EcomScale Solutions (Freelance)Feb 2026 – Mar 2026 · 2 mos

Executed Klaviyo email marketing campaigns for Shopify brands focused on customer retention and repeat purchases. Designed lifecycle journeys tailored to subscriber behavior, purchase activity, and engagement. Improved performance via segmentation, dynamic personalization, and conversion-focused messaging. Optimized Welcome Series, Checkout Abandonment, Browse Abandonment, and Post-Purchase automations to maximize customer lifetime value. Collaborated on seasonal promotions and product launches, built reusable branded templates, and monitored campaign analytics to continuously optimize engagement and conversion.

Automation & AI Systems SpecialistDec 2025 – Jan 2026 · 2 mos
Customer Relationship Management SpecialistJan 2024 – Mar 2026 · 2 yrs 3 mos
Senior Digital Marketing Strategist · TechCo Global SolutionsFeb 2022 – Present · 4 yrs 10 mos
Marketing Specialist · Local Growth AgencyAug 2019 – Feb 2022 · 2 yrs 7 mos

Education

Master of Science in Marketing · University of Ibadan2016 – 2021

Certifications and awards· 8

Klaviyo Product & Platform Learning2030 – 2026
Shopify Ecosystem & Ecommerce Marketing2030 – 2026
CRM & Marketing Automation2030 – 2026
Email Marketing Best Practices2030 – 2026

Hire AJoke Omoaka today

Post a job and invite AJoke, or contact them directly. No hidden commission.

Post a job