Hi Twine! My name is Marko Zdravkovic, and I am a content writer, editor, and specialist from Serbia with nearly 4 years of experience and a master’s degree in English Language and Literature. During my career, I’ve written, proofread, and edited hundreds of articles, such as blog articles, guest posts, and home and landing pages (B2B, B2C, and SaaS) for various markets within numerous (sports betting, casino gambling, IT, finance, HR, and legal industry) niches. Working at Better Collective, Apollo Digital, and Odds Scanner Group (lead OneFootball.com writer), I also gained a lot of marketing-related knowledge, including: · Mobile text optimization and formatting · Keyword research and implementation · Crafting blog writing topics based on KW research · Competitor analysis and comparison · CTA and image sourcing and positioning · Link building (developing interlinking maps and sourcing external links) · Streamlining industry compliance · Upgrading existing content to meet new SEO requirements · Creating Meta tags · In-house writer task delegation · Ensuring the quality of content writing briefs based on SEO best practices · Finding and appointing freelance translators for internal ad copy (PPC) projects With all this in mind, I believe I will be a great asset to your company, as I not only have many skills to demonstrate but am also open to constant learning and professional growth. Looking forward to hearing from you! Best regards, Marko

Marko Zdravković

Hi Twine! My name is Marko Zdravkovic, and I am a content writer, editor, and specialist from Serbia with nearly 4 years of experience and a master’s degree in English Language and Literature. During my career, I’ve written, proofread, and edited hundreds of articles, such as blog articles, guest posts, and home and landing pages (B2B, B2C, and SaaS) for various markets within numerous (sports betting, casino gambling, IT, finance, HR, and legal industry) niches. Working at Better Collective, Apollo Digital, and Odds Scanner Group (lead OneFootball.com writer), I also gained a lot of marketing-related knowledge, including: · Mobile text optimization and formatting · Keyword research and implementation · Crafting blog writing topics based on KW research · Competitor analysis and comparison · CTA and image sourcing and positioning · Link building (developing interlinking maps and sourcing external links) · Streamlining industry compliance · Upgrading existing content to meet new SEO requirements · Creating Meta tags · In-house writer task delegation · Ensuring the quality of content writing briefs based on SEO best practices · Finding and appointing freelance translators for internal ad copy (PPC) projects With all this in mind, I believe I will be a great asset to your company, as I not only have many skills to demonstrate but am also open to constant learning and professional growth. Looking forward to hearing from you! Best regards, Marko

Available to hire

Hi Twine!

My name is Marko Zdravkovic, and I am a content writer, editor, and specialist from Serbia with nearly 4 years of experience and a master’s degree in English Language and Literature.

During my career, I’ve written, proofread, and edited hundreds of articles, such as blog articles, guest posts, and home
and landing pages (B2B, B2C, and SaaS) for various markets within numerous (sports betting, casino gambling, IT, finance, HR, and legal industry) niches.

Working at Better Collective, Apollo Digital, and Odds Scanner Group (lead OneFootball.com writer), I also gained a lot of marketing-related knowledge, including:

· Mobile text optimization and formatting
· Keyword research and implementation
· Crafting blog writing topics based on KW research
· Competitor analysis and comparison
· CTA and image sourcing and positioning
· Link building (developing interlinking maps and sourcing external links)
· Streamlining industry compliance
· Upgrading existing content to meet new SEO requirements
· Creating Meta tags
· In-house writer task delegation
· Ensuring the quality of content writing briefs based on SEO best practices
· Finding and appointing freelance translators for internal ad copy (PPC) projects

With all this in mind, I believe I will be a great asset to your company, as I not only have many skills to demonstrate but am also open to constant learning and professional growth.

Looking forward to hearing from you!
Best regards,
Marko

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Experience Level

Language

English
Fluent
Serbian
Fluent
French
Intermediate

Work Experience

SEO Content Writer at Odds Scanner Group
May 1, 2025 - January 1, 2026
Remote produced sports betting and casino gaming content for OneFootball.com, including general reviews, as well as betting, bonus, payment, mobile app, and customer support articles for various markets (UK, Canada, South Africa, and India) while implementing on-page SEO practices, performing thorough research, and applying market-based voice and tone of writing.
Content Writer at Apollo Digital
May 1, 2025 - January 1, 2026
Remote optimized search engine visibility by crafting high-quality, original content (B2B, B2C, SaaS) that prioritizes mobile usability and human engagement in the gambling, legal, financial, HR, and IT sectors. Conducted in-depth research, wrote compelling blog and guest posts, and created high-quality content for landing pages, while implementing keyword optimization and strategic link building (interlinking and external linking).
Content Coordinator at Better Collective
December 1, 2024 - May 1, 2025
Produced manual SEO content writing tasks and leveraged AI tools for content generation, editing, and proofreading, ensuring high-quality, ready-to-upload material. Streamlined task delegation via Trello for optimal team productivity. Managed freelance appointments for timely ad-copy translations and used translation tools to verify translation accuracy.
SEO Content Writer at Better Collective
November 1, 2023 - October 1, 2024
Created engaging, compliant content in the iGaming and sports industry, including bonus reviews, match previews, 'how-to' guides, and blog articles to inspire audience growth. Implemented transcription (sports persons' interviews) and translation (website content, T&Cs, Privacy Policy, Cookie Policy, raffles, and competitions) services, enhancing content accessibility and expanding reach.
Article Writer at Top Buzz
March 1, 2022 - November 1, 2023
Crafted captivating articles focused on celebrities and trending events in pop culture.
English Teacher at Bibo Global Opportunity / ACAD SOC Ltd
November 1, 2017 - April 1, 2019
Delivered dynamic English language instruction using diverse methodologies, including communicative techniques, reading exercises, and interactive activities, to international students.

Education

Master in English Language and Literature at Filozofski fakultet Niš, Niš
November 1, 2019 - November 1, 2021
Bachelor with Honours in Philosophy (English Language and Literature) at Filozofski fakultet Niš, Niš
October 1, 2014 - September 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Gaming, Media & Entertainment, Software & Internet