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I'm Marcel Zdelar, a freelance Digital Marketing & Social Media Management professional based in Varazdin, Croatia. Since 2020 I've been helping clients grow engagement and online sales through tailored content strategies, consistent posting schedules, and effective WordPress website development. I blend creative storytelling with data-driven optimization to deliver measurable results—from optimized ad campaigns on Google Ads and Meta Ads to content creation that boosts follower growth. I'm passionate about accelerating brand growth and customer acquisition by aligning marketing initiatives with business goals.…I'm Marcel Zdelar, a freelance Digital Marketing & Social Media Management professional based in Varazdin, Croatia. Since 2020 I've been helping clients grow engagement and online sales through tailored content strategies, consistent posting schedules, and effective WordPress website development. I blend creative storytelling with data-driven optimization to deliver measurable results—from optimized ad campaigns on Google Ads and Meta Ads to content creation that boosts follower growth. I'm passionate about accelerating brand growth and customer acquisition by aligning marketing initiatives with business goals.

Marcel Zdelar

Digital Marketer, Social Media Manager, Content Creator, +2

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I'm Marcel Zdelar, a freelance Digital Marketing & Social Media Management professional based in Varazdin, Croatia. Since 2020 I've been helping clients grow engagement and online sales through tailored content strategies, consistent posting schedules, and effective WordPress website development. I blend creative storytelling with data-driven optimization to deliver measurable results—from optimized ad campaigns on Google Ads and Meta Ads to content creation that boosts follower growth. I'm passionate about accelerating brand growth and customer acquisition by aligning marketing initiatives with business goals.…I'm Marcel Zdelar, a freelance Digital Marketing & Social Media Management professional based in Varazdin, Croatia. Since 2020 I've been helping clients grow engagement and online sales through tailored content strategies, consistent posting schedules, and effective WordPress website development. I blend creative storytelling with data-driven optimization to deliver measurable results—from optimized ad campaigns on Google Ads and Meta Ads to content creation that boosts follower growth. I'm passionate about accelerating brand growth and customer acquisition by aligning marketing initiatives with business goals.

Available to hire

I’m Marcel Zdelar, a freelance Digital Marketing & Social Media Management professional based in Varazdin, Croatia. Since 2020 I’ve been helping clients grow engagement and online sales through tailored content strategies, consistent posting schedules, and effective WordPress website development.

I blend creative storytelling with data-driven optimization to deliver measurable results—from optimized ad campaigns on Google Ads and Meta Ads to content creation that boosts follower growth. I’m passionate about accelerating brand growth and customer acquisition by aligning marketing initiatives with business goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Freelancer (Digital Marketing & Social Media Management) at Self-employed / Freelancer

January 1, 2020 - Present

Freelance digital marketing and social media management including content strategy, WordPress development, and paid advertising. Achieved a 40% increase in clients' social media engagement through tailored content strategies and consistent posting schedules. Conceptualized and executed WordPress websites, improving user retention and mobile responsiveness by 50%. Optimized Google Ads campaigns, reducing CPC by 15% and increasing conversions by 25%. Implemented Meta Ads campaigns that contributed to 30% growth in online sales by effectively targeting high-converting audiences. Produced creative content (graphics, videos, and written materials) that grew follower counts by 35% across multiple platforms.

Project Coordinator at TGWL Logistics Group

January 1, 2016 - December 31, 2017

Prepared comprehensive project reports, analyzed documentation, and developed cost estimates for projects valued at up to €500,000. Successfully led a multicultural team of 10 to achieve project milestones within tight deadlines. Enhanced project efficiency through proactive communication strategies.