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Hi, I’m Martin McAndrew, a commercially focused marketing leader with 18+ years of experience driving growth through data-led digital marketing strategies across B2B, B2C and D2C brands. I founded and lead a multi-disciplinary agency that delivers SEO, paid media, CRM, analytics, and marketing automation for global clients, turning complex challenges into measurable outcomes. Beyond the day-to-day, I combine strategic leadership with hands-on execution, building high-performing teams and guiding client partnerships from strategy to delivery. I’m passionate about turning data into insight, testing ideas at speed, and scaling marketing programmes that deliver sustainable ROI for ambitious brands.…Hi, I’m Martin McAndrew, a commercially focused marketing leader with 18+ years of experience driving growth through data-led digital marketing strategies across B2B, B2C and D2C brands. I founded and lead a multi-disciplinary agency that delivers SEO, paid media, CRM, analytics, and marketing automation for global clients, turning complex challenges into measurable outcomes. Beyond the day-to-day, I combine strategic leadership with hands-on execution, building high-performing teams and guiding client partnerships from strategy to delivery. I’m passionate about turning data into insight, testing ideas at speed, and scaling marketing programmes that deliver sustainable ROI for ambitious brands.

Martin McAndrew

SEO Expert, PPC Manager, Digital Marketer, +3

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Hi, I’m Martin McAndrew, a commercially focused marketing leader with 18+ years of experience driving growth through data-led digital marketing strategies across B2B, B2C and D2C brands. I founded and lead a multi-disciplinary agency that delivers SEO, paid media, CRM, analytics, and marketing automation for global clients, turning complex challenges into measurable outcomes. Beyond the day-to-day, I combine strategic leadership with hands-on execution, building high-performing teams and guiding client partnerships from strategy to delivery. I’m passionate about turning data into insight, testing ideas at speed, and scaling marketing programmes that deliver sustainable ROI for ambitious brands.…Hi, I’m Martin McAndrew, a commercially focused marketing leader with 18+ years of experience driving growth through data-led digital marketing strategies across B2B, B2C and D2C brands. I founded and lead a multi-disciplinary agency that delivers SEO, paid media, CRM, analytics, and marketing automation for global clients, turning complex challenges into measurable outcomes. Beyond the day-to-day, I combine strategic leadership with hands-on execution, building high-performing teams and guiding client partnerships from strategy to delivery. I’m passionate about turning data into insight, testing ideas at speed, and scaling marketing programmes that deliver sustainable ROI for ambitious brands.

Available to hire

Hi, I’m Martin McAndrew, a commercially focused marketing leader with 18+ years of experience driving growth through data-led digital marketing strategies across B2B, B2C and D2C brands. I founded and lead a multi-disciplinary agency that delivers SEO, paid media, CRM, analytics, and marketing automation for global clients, turning complex challenges into measurable outcomes.

Beyond the day-to-day, I combine strategic leadership with hands-on execution, building high-performing teams and guiding client partnerships from strategy to delivery. I’m passionate about turning data into insight, testing ideas at speed, and scaling marketing programmes that deliver sustainable ROI for ambitious brands.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Managing Director at Blue Thirst Ltd

January 1, 2011 - January 1, 2026

Founded and grew a full-service digital marketing agency specialising in performance marketing, growth strategy, analytics and customer acquisition. Recruited and managed a multidisciplinary team across SEO, Paid Media, Content, Analytics and CRM. Led business development, client acquisitions and major account management. Delivered strategic consultancy to C-suite stakeholders and senior marketing leaders. Designed and implemented integrated growth strategies across paid, owned and earned channels. Oversaw annual budgets, planning processes and campaign performance. Introduced AI, marketing automation and first-party data strategies to improve marketing effectiveness. Built long-term client relationships and partnerships with leading brands.

Search Director at Red Web

January 1, 2009 - January 1, 2011

Led digital marketing and search strategy, overseeing SEO, PPC and acquisition programmes for major public and private sector organisations. Designed and implemented integrated search strategies for Visa, the Department for Education and Access Self Storage. Managed specialist search teams and client relationships. Won two BIM A Awards for digital marketing excellence and received recognition from The Times Educational Supplement for education-focused campaigns.

Online Marketing Manager at Virgin Media Business

January 1, 2008 - January 1, 2009

Directed online marketing initiatives for Virgin Media Business, driving measurable growth in B2B leads. Increased B2B sales by 150% through integrated digital campaigns, and boosted channel performance by more than 800%. Aligned marketing and sales to improve conversions, enhanced tracking and attribution, and delivered data-driven decision making.